More confidently solicit prospects and donors.
Learn or refresh the solicitation skills you need to be a successful frontline fundraiser in this highly interactive training program. This program moves beyond theory to give you and your peers the time to role play and practice the skills that you use every day. During the event, you will discuss and practice how to:
Included with your registration is a workbook full of exercises and templates that you can bring back to your shop and practice with your team.
New and experienced frontline fundraisers, academic leaders, and fundraising volunteers who want to improve or refresh their solicitation skills will find this training extremely useful. We also recommend this program if you are responsible for training new frontline fundraisers at your institution. Whether you focus on annual giving, major giving, principal giving, or planned giving, you will leave with increased confidence in your calls, asks, and portfolio management skills.
When you register two people from your institution, a third can attend for 50% off!
Contact David Boggs, Associate Program Manager David.Boggs@academicimpressions.com or 720-988-1215 if you’d like additional information about the program.
We want you to be satisfied with your Academic Impressions learning experience. If the program you purchased fails to meet your expectations, please contact us within 30 days and let us know. We’ll credit the full amount you paid toward another AI program that may better fit your needs.
Learning Outcome:After participating in this conference, you will be able to confidently solicit prospects and donors.
This opening session will detail how to best plan your calls and visits through the following tactics:
You will leave this session prepared to approach your prospect engagement strategies with a fresh perspective.
The initial outreach you make on the phone will establish the tone for your ongoing interactions with your prospect, making it one of the most crucial points in the philanthropic process. With that knowledge in mind, this session will cover:
Making a compelling ask and closing a solicitation are often the most daunting and stressful moments in the career of a fundraiser. The ask must be framed in a way that compels your donor to jump into action and support your institution. In this interactive session, you will practice the intricacies of making the ask. You will learn how to:
Too often, development officers get stuck in the transitional pieces of the donor cycle—unable to smoothly move prospects through the cultivation, solicitation, and stewardship pieces, and subsequently upgrade donors to the next giving level. In this session, you will assess and develop strategies for your portfolio of donors by focusing on:
Built upon a passion for the impact of philanthropy and the relationships that make it possible, Kathy Drucquer Duff’s 23 plus year advancement career underlies the expertise she provides to clients. Kathy is an executive advancement officer who has led teams in building transformative strategies: strategies that allow staff and colleagues to transform through growth, purpose and commitment, and strategies that allow donors to transform themselves and their passions through giving.
Kathy is helping non-profits and institutions transform the way they practice philanthropy to secure their success in the long term. She provides this expertise from her experience in developing fundraising plans that have secured gifts of up to 9 figures, and in building strategic talent management models that can be used by organizations of all sizes and operating budgets.
Kathy’s “grow your own” fundraiser model was developed during the economic downturn of the 2000s when limited budgets did not allow for the robust hiring of new development staff. Instead, Kathy built a structured talent management program that maximized existing resources, inspired loyalty, and generated fundraising results. This approach has led to comprehensive programs in donor pipeline development, talent acquisition, new-hire onboarding, individualized retention, and in-house professional development.
Kathy has developed her breadth and depth of expertise at large, sophisticated institutions:
Kathy is a sought-after consultant and speaker for industry associations including CASE and ADRP. She teaches a variety of fundraising essentials courses and webinars for Academic Impressions.
InterContinental Buckhead Atlanta3315 Peachtree Road NEAtlanta, GA 30326
To reserve your room, please call 404-946-9000. Please indicate that you are with the Academic Impressions group to receive the group rate.
The rate is $165 for single or double occupancy, plus applicable tax.
A room block has been reserved for the nights of July 19 - 20, 2017.
Make your reservations prior to June 28, 2017. There are a limited number of rooms available at the conference rate. Please make your reservations early.
This Atlanta luxury hotel is the perfect city retreat in the heart of Buckhead, Atlanta's thriving business and shopping district. Art Smith, the hotel's award winning chef, brings the freshest local ingredients to the table at Southern Art and Bourbon Bar, while treatments from the all organic SPA InterContinental offer a unique sense of relaxation. From the tastefully refined lobby to its premier location, this award winning luxury hotel defines city style.
The hotel is located 18 miles from Atlanta Hartsfield International Airport (ATL).
“Academic Impressions' program provided me with a good foundation of fundraising essentials and components without being overwhelmed.”- Adrianna Creese, Office Manager/Development Assistant, University of Southern California
“This conference gives you the true perspective and value of front-line fundraisers. It helps you realize everything you do is for the university, not the donors or yourself.”- Lisa Eap, Alumni Engagement Manager, Chapman University
“Top notch! Professional material and presenters. Really helped think outside the box, dealing with hurdles with real life examples. Templates and content will absolutely be used, reviewed and gave me confidence and ability to be a better fundraiser.”- Beth Steurer, Associate Director of Development, Arizona State University
“As a new development officer, this is exactly what I needed to give some clarity on what a successful gift officer is. Time management, organization, move management.”- Jeff Danaher, Assistant Director of University Relations, Alfred University
“The ‘Fundraising Essentials’ conference was not only informative, but I have great tools to use with my team immediately.”- Janiece Sablan, Executive Director, University of Guam Endowment Foundation
“It made me realize that more time and emphasis need to be placed on my major gift work and less on distracting items that are unrelated.”- Britt Daehnke, Director of University Engagement, Gannon University
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