Establish a strategic enrollment plan that leads your institution to growth.
Learn how to successfully lead a Strategic Enrollment Management (SEM) planning process on your campus. Throughout this event, you and your team will be exposed to a variety of different SEM planning models and case studies that highlight the diversity of what this process can look like at different institutions. You will walk away from this training with specific strategies and tactics that you can use to answer key questions about your own SEM plan, including:
Included with your conference registration is the opportunity to sign up for 20-minute complimentary "consultation sessions" with our instructors. These sessions provide an opportunity to receive advice and guidance on the specific questions and challenges you may be having in connection with your SEM planning process.
Being involved in a SEM planning process inevitably means that the number of planning sessions you will have to lead will increase sharply. Join us for an optional, three-hour pre-conference workshop to acquire essential skills and techniques for leading group planning meetings and getting multiple stakeholders on the same page more effectively.
This conference has been specifically designed for enrollment management professionals and academic leaders who have been tasked with creating or substantially revising a Strategic Enrollment Management (SEM) plan for their school or institution. If you will be embarking on a SEM planning process for the first time and/or want to better understand how the process works, what to expect, what to do and not to do, and the strategies that other institutions have used, this conference is for you.
When two people register, a third can attend for 50% off of the registration price.
Contact Sarah Seigle, Program Manager at Sarah@academicimpressions.com or 720-988-1216 if you’d like additional information about the program.
We want you to be satisfied with your Academic Impressions learning experience. If the program you purchased fails to meet your expectations, please contact us within 30 days and let us know. We’ll credit the full amount you paid toward another AI program that may better fit your needs.
Learning Outcome:After participating in this conference, you will be able to lead a SEM planning process more effectively on your campus.
Being involved in a SEM planning process likely means you will be leading and facilitating meetings of varying sizes and scale. This optional three-hour pre-conference workshop will equip you with some essential methods and techniques to lead effective planning meetings from small group up through campus forums of any size. During this hands-on workshop, participants will learn and experience a few proven techniques such as how to:
This opening session for the conference will consist of three main parts:
The opening discussion on institutional planning culture will flow into this session on organizing and beginning your SEM planning process. Questions to be explored include:
During this time, you will hear an institutional case study that pulls together many of the front-end pieces you have previously learned. The instructor for this session will discuss the following topics:
The next essential step in the SEM planning process is to assess your institution’s current status via a thorough examination of internal data. Through alternating blocks of presentation and work time with your teams, this session will help you answer the following questions:
Translating your findings into actual written SEM plans that don't just sit on a shelf, never to be reviewed, takes diligence and discipline from the start of your planning process. This session will focus specifically on ways to think about the design, structure and scope of a written SEM plans. Through this session, we will discuss:
We will also provide you with and give you time to talk through portions or excerpts of existing SEM plans so that you gain a concrete feel for various planning structures to find the model that will work best for you and your institution.
To close our conference, this session will be focused on the “after” stage of completing the plan. The presentation and discussion will be framed around the following questions:
In his current position, T. David Garcia oversees Undergraduate Admissions Office and Student Financial Aid Office. Prior to working at Kent State University, Dave served as Director of Admissions at Ohio University in Athens, Ohio. Prior to OU, Dave was the Director of Admissions at Western Illinois University in Macomb, Illinois. Before WIU, Dave served various roles in undergraduate admissions at Bowling Green State University in Bowling Green, Ohio. In total, Dave has more than 24 years in higher education.
Dave has developed several SEM plans using different models. In some cases, he has developed SEM plans that included 3 or less departments or SEM plans that included many departments. In the end, a holistic process of creating a shared vision and producing a working document that allows for changes are the most important factors when developing a 3-year or 5-year SEM plan.
Dr. John Head has worked in higher education for 28 years, serving both public and private institutions in Georgia and Tennessee. He currently serves as the Associate Vice President for Enrollment Management at the University of West Georgia.
In his current position, he is responsible for nine units in the division of Student Affairs and Enrollment Management: Undergraduate Admissions, Financial Aid, Registrar, Advising Center, International Student Admissions and Programs, Center for Academic Success, Enrollment Services Center, Office of New Student Programs, and the Center for Adult Learners and Veterans.
John believes that effective enrollment management begins with strategic planning, and that effective strategic plans are the ones where every campus constituency has the ability to offer input. When campus partners have input in the planning, they tend to be invested in helping the plan be successful. Throughout his career, John has used this collaborative approach with campus partners at each institution to help them achieve significant enrollment growth.
John earned the Doctor of Education degree with an emphasis in Higher Education Administration from the University of Tennessee. He also earned a Masters of Mass Communication degree from the University of Georgia, and the Bachelor of Arts degree in Mass Communications from Shorter College in Rome, GA.
Dr. Williams joined the Roger Williams team in March 2017 after most recently serving as vice president for enrollment & institutional analytics at John Carroll University in Cleveland, Ohio since 2006. As VPEMM, he will lead the SEM planning efforts at a key time of change for the university and for the region.
Prior to joining Roger Williams, he worked at Providence College most recently as Dean of Enrollment Services. Additionally, Brian has worked in admission and financial aid at both La Salle University (Philadelphia, Pa.) and Saint Louis University (St. Louis, Mo.). His work has expanded beyond the enrollment division over the years delving into strategic planning, and the effective use of data and growing analytic competency in enrollment management. He presents regularly at various national and academic conferences on big data, visual analytics and decision making.
Dr. Williams earned his Doctor of Management degree from the Weatherhead School of Management at Case Western Reserve University in 2016 as a Non-profit fellow in the program. His dissertation focused on the effects of real-time data visualization on organizational decision making. Additionally he holds an M.A. in Higher Education Administration from Boston College and a B.A. in English from the University of New Hampshire.
In his current role, Kevin Windholz oversees the offices of Graduate, International, and Undergraduate Admissions, Financial Aid, Student Accounts, and University Communications. Prior to coming to OCU, Windholz held multiple positions in the office of admissions at Washburn University in Topeka, KS from 2001 to 2006, and then served as Associate Director of Admission at Saint Louis University in St. Louis, MO from 2006 to 2012.
Windholz has worked a variety of roles in the Enrollment Management & Marketing profession, both administrative and operational. He has been a featured presenter on topics such as electronic admission file review, prospective student search markets and tuition discounting strategies at various university enrollment management conferences. He is a past recipient of the Washburn University Student Life Achievement award. He has also participated in various marketing, enrollment planning and university budgeting committees and served as a freshman seminar instructor at Saint Louis University. He co-authored an article on maximizing university revenue that was published in a 2014 AACRAO SEM journal.
Windholz is originally from northwestern Kansas. He holds a Bachelor of Arts from Fort Hays State University in Hays, KS and a Master of Liberal Studies from Washburn University in Topeka, KS.
Hyatt Regency New Orleans601 Loyola AvenueNew Orleans, LA 70113
To reserve your room, please or click here or call 504-561-1234. Please indicate that you are with the Academic Impressions group to receive the group rate.
The rate is $179 for single or double occupancy, plus applicable tax.
A room block has been reserved for the nights of June 11, 12 and 13, 2017.
Make your reservations prior to May 18, 2017. There are a limited number of rooms available at the conference rate. Please make your reservations early. Rooms are subject to hotel availability.
The Hyatt Regency New Orleans offers you great restaurants, rooms, and unparalleled service. Modern business and meeting facilities, and two restaurants and two bars, plus a full-service Starbucks and 24-hour grab-n-go fresh market means you never have to go outside the hotel for entertainment or business.
The Hyatt Regency is located approximately 15 miles from Louis Armstrong International Airport (MSY) and is conveniently located within walking distance of many of the city’s most popular historic sites, entertainment and sports venues, including the neighboring Mercedes Benz Superdome.
“You can trust that Academic Impressions will have a great conference, whether it's in person or on the web!”- Judy Piercey, Senior Director of Marketing and Communications, University of California, San Diego
“Academic Impressions conferences are, by far, the most effective conferences I attend.”- Rhonda Moll, Director of Program Administrators, California Baptist University
“This was my first Academic Impressions conference, so I didn't know what to expect. I was pleasantly shocked! It was well-organized, the speakers were great, and I loved the working sessions. I will be bringing lots of ideas back to my University!”- Breea Clark, Associate Director of Academic Integrity Programs, University of Oklahoma
“This is my third Academic Impressions conference. I am always challenged, and inspired by the content and professors.”- Sandy Hough, Director of Retention and Academic Advising, Azusa Pacific University
“As always, I have enjoyed the quality of the programs I have attended through Academic Impressions and highly recommend you to peers at my institution. Thanks Again”- Tom Heffernan, Dean of Administration, Lynn University
“Academic Impressions continues to be my favorite source for conferences and webinars.”- Jessica Reick, Associate Director of University Engagement, Loyola University Chicago
“I have NEVER been disappointed with an Academic Impressions conference. High quality with ideas we can use and try ourselves in our own way.”- Wendy Scardino, Director of Donor Relations, Clarke University
“I find Academic Impressions conferences and webcasts engaging, enjoyable, and well-worth the time. Thank you.”- Thomas Bennett, LC Director, Dine College
Academic Impressions 4601 DTC Blvd., Suite 800 Denver, CO 80237
© Copyright 2016 Academic Impressions