Overview:

A well-resourced shop is essential to a successful fundraising operation, but with most development functions similar to long-term growth stocks, it's often difficult to show how funds invested today will pay off in the form of future philanthropy. By pulling away from traditional transaction-based budgeting, you will be able to show how and why present investment will lead to future returns.

This on-demand webcast evaluates – in some technical detail – the different approaches you can use to justify incremental budget increases. In addition to studying how development stakeholders can use institutional opportunity costs to defend investment growth, you will learn:

• Why transactional (cost-per-dollar-raised) figures are inappropriate metrics for budget justification
• How incremental investment measurements are a better fit for the modern advancement office
• What critical investment thresholds each shop should hit to achieve maximum efficiency

Target Audience:

This on-demand event is designed to help bring together academic leaders (including presidents, provosts, and deans) and development managers to form on-going successful partnerships.

Program Agenda:

Instructor:

Darrow G. Zeidenstein, Vice President, Resource Development, Rice University

Darrow oversees all aspects of Rice's fundraising, alumni affairs and development services functions. Prior to his current role, he served the institution as an associate vice president in charge of individual fundraising programs and capital campaign strategy. Before arriving at Rice, Darrow was a managing director with Marts & Lundy, leading the firm as a campaign consultant, head of its "Digital Solutions" practice, and member of its planned giving practice group. Previously, he was executive director for strategic planning and marketing strategy at the University of Texas at Austin, where he facilitated the design and implementation of the University's advanced development strategies and played a key role in planning the University's successful $1 billion comprehensive campaign. Before coming to Austin, Darrow was director of planned giving and director of research and systems at the Stern School of Business at New York University. A Ph.D. in economic anthropology, he is a past Fulbright scholar, National Science Foundation fellow, and Social Sciences Research Council post-doctoral fellow.

Ordering Information:

Order Online:

The Hardest Ask: Making the Case for Shop Resources :: On-Demand

*Please make your selections:
(CD Recordings are 50% off for those who purchased the live webinar site connection. Call 720.488.6800 to take advantage of this offer.)

			Number of recordings desired
CD Recording of The Hardest Ask: Making the Case for Shop Resources $ 295.00
CD Recording of Making Development Advisory Boards More than a Necessary Evil $ 295.00

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