Harness social content created across campus by systematizing your discovery process.
Learn how you can discover and share great content - posts and pictures - that is already being shared on your campus every day. Join us to examine one of the first and best student social media ambassador programs at the University of Delaware that boosts the amount of content, while reducing the burden on its marketing team. You will leave this training with a better understanding of how you can deliver strong content and branding through your social channels using an ambassador program and a tightly curated set of hashtags.
We know that there are a lot of questions regarding how to use and manage social media. Standard with every Academic Impressions webcast is the guarantee that we answer all questions asked during the webinar. If there are leftover questions that we do not have time to address during our live session, we will distribute a question and answer document following the webcast.
Professionals managing social media channels for their institutions or departments who are looking to grow organic content through social media ambassadors and ongoing hashtag campaigns will benefit from this webcast.
Contact Gwen Doyle, Program Manager at firstname.lastname@example.org or 720-988-1258 if you’d like additional information about the program.
We want you to be satisfied with your Academic Impressions learning experience. If the program you purchased fails to meet your expectations, please contact us within 30 days and let us know. We’ll credit the full amount you paid toward another AI program that may better fit your needs.
After participating in this online training, you will be able to better cultivate content using ambassadors and hashtag campaigns.
Holly Norton is a communications professional specializing in digital strategy and social media production, analysis, and marketing.
She is currently the Digital Content Manager for the University of Delaware, as well as a co-instructor in the top-ranked non-credit Social Media Marketing Strategy Certificate Program through the Department of Professional and Continuing Studies. She works with her colleagues to develop the curriculum and methodology for the course and guides students on best social media practices, digital storytelling, brand and crisis management, content optimization and more.
The University of Delaware also serves as the higher education representative on The Conference Board's elite Social Media Council, which includes brands such as Johnson & Johnson, The Mayo Clinic, Procter & Gamble FedEx and more.
Before taking on her latest role at the University of Delaware, Holly was the Digital Editor for Main Line Today magazine, part of the Today Media Company, which owns Delaware Today magazine. She handled all digital content optimization, social media strategy and wrote features and profiles.
AI Pro is an annual membership that gives your team unlimited access to hundreds of hours of training on the most critical issues facing higher education.For additional questions, call Bridget Dattilo at 720.988.1224.
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