In-person events have been the focus of alumni relations teams for decades, but the high cost, low attendance, and geographic limitations are leading alumni teams to rethink their events and resources and move more of their efforts online. By developing an online engagement strategy, a shop can reach even more alumni and engage them in more relevant ways; however, only a few institutions have developed a concerted approach.
Join us in Orlando to take a holistic look at your shop’s current digital efforts and learn how to improve alumni engagement through strategic online events and communications. Our expert faculty will cover:
- Best practices in online networking events, webinars, online portals, etc.
- How to find out what your alumni want
- How to test and measure your online events and communications
- A full examination of vendors and platforms
This practical and interactive learning experience will provide plenty of networking time to allow you to connect with your alumni engagement professionals from across higher ed.
Who Should Attend
If you are looking to increase alumni engagement through online events and communications and hoping to strategically integrate online efforts into your overall alumni engagement strategy, this conference is for you.
Joe L. McGonegal, Director, Alumni Education, Massachusetts Institute of Technology
Dan Montoya, Assistant Vice President, SDSU Alumni, San Diego State University