Learn how major gift officers can use blended gifts to bolster fundraising success and donor impact in an economic downturn.
Overview
Are donors and prospects in your portfolio stalled because of downturns in stocks or other liquid assets? Have you considered incorporating blended or planned giving into your donor conversations?
Join us online to learn how you can introduce planned giving options into more donor conversations, which can help you re-engage donors in difficult economic times. We will share proven strategies for cultivating blended gifts and educating prospects on how these gifts can help them create their legacies. You will leave with tactics for making a multi-gift ask that you can apply to common donor situations.
Who Should Attend
This webcast is designed primarily for major gift officers who need more giving options to share in uncertain times. Planned giving officers looking to establish a blended gifts culture will also benefit.
The Academic Impressions Online Learning Experience
Intentionally Designed
Online Learning
Our virtual trainings go far beyond just replicating PowerPoint presentations online: these experiences are intentionally designed to give you the kind of robust and dynamic learning experience you’ve come to expect from Academic Impressions. These trainings provide you with an active learning environment and an online space where you can explore ideas, get inspired by what your peers are doing, and understand the range of possibilities around a certain topic. You will leave these sessions with practical solutions that you can take back to your team or task force.
What you will get:
- A dynamic, interactive, and high-touch virtual learning experience designed to engage and set you up for growth
- Seamless online face-time, networking, group work, and Q&A opportunities from the comfort of your own workspace
- Practical takeaways and hands-on knowledge
- Guidance from vetted subject matter experts
- Unlimited access to all recorded online sessions
AGENDA
1:00 - 200 p.m. ET
If you missed the event when it took place in September 2020 or you have been meaning to engage with the on-demand training, this is your chance to watch it together with higher ed colleagues from across the country. Mark your calendar now to set aside this time for yourself.
- During this one-hour webcast, our expert speaker will discuss the following considerations:
- Understanding the opportunities in donor conversations during uncertain times
- Identifying when a blended ask is the best path
- Sharing possible solutions and generating productive conversations
- Bringing up a planned gift and making a multi-gift ask
SPEAKERS
Marianne Blackwell
Senior Director, Office of Gift Planning and Leadership Giving, University of Colorado Colorado Springs
Marianne is a Senior Director in the Office of Gift Planning and Leadership Giving with the University of Colorado. In her role, she primarily supports the fundraising efforts of the University of Colorado, Colorado Springs Advancement team and assists donors and their advisors in considering and designing charitable giving plans as part of their personal financial and estate planning.