Video has fast become an essential recruitment marketing tool in higher education. However, with video now embedded into social media platforms like Facebook, Snapchat, and Instagram (as well as more “traditional” options for video like YouTube), it can be difficult as a marketer to know which channels to use to reach prospective students and how exactly to use them.
Join us for a webcast that will teach you how you can integrate more video content into your recruitment marketing efforts with best practices for:
- Facebook Live
- YouTube Live
- Instagram video
Throughout this online training, you will hear success stories and see examples of how our experts are using video in recruitment marketing at their own institutions.
Who Should Attend
This webcast has been designed for enrollment management, admissions, and marketing professionals who would like to:
- Increase their use of video (both live and on-demand) in recruitment marketing efforts
- Gain new ideas and inspiration from examples of what other institutions are doing