Starting a Corporate Alumni Chapter Program Webcast Recording

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Starting corporate alumni chapters can be extremely challenging without a solid model in place. Learn how you can engage some of your most valuable alumni and build more intentional corporate relationships for your institution. Highlighting the model used at Temple University, you will gain a step-by-step approach to help you:

  • Identify top alumni employers for internships, jobs, and foundation access
  • Create successful corporate programming
  • Build alumni engagement beyond corporate events
  • Successfully solicit gifts from corporate partners
  • Engage prospects and donors within key corporations

Corporate Alumni Chapter Resources

Included in your registration fee are additional resources that will help you get started in setting up corporate alumni chapters, including:

  • Chapter marketing materials for alumni events
  • Guide for finding prospective companies on LinkedIn

Who Should Attend

Corporate and alumni relations professionals will learn how to develop an approach to engaging alumni at work that will yield improved fundraising and job placement results. Note: this is a beginning-level webcast designed for institutions that do not yet have a corporate alumni chapter model in place.

Learning Outcome

After participating in this online training, you will be able to begin building a corporate alumni chapter program. 

Agenda

  • Getting Started: Identifying Top Alumni Employers
    • Mining various data sources
    • Collaborating internally
    • Engaging corporate champions
  • Developing Corporate Alumni Engagement Goals
  • Establishing a Corporate Presence
    • Branding your corporate outreach
    • Developing successful programming and engagement opportunities
      • Networking breakfasts and lunches
    • Developing a corporate solicitation strategy
      • Individual solicitation
      • Foundation involvement
    • Increasing alumni hiring and internship placement
    • Engaging alumni beyond corporate events
  • Key Metrics for Measuring ROI on Corporate Alumni Chapters
    • Alumni participation rate
    • Total dollars raised from alumni
    • Hiring and internship placement
    • Identification of major gift donors
    • Foundation access

Instructor

Maureen P. Fisher, Associate Director, Alumni Relations, Temple University

In her current position, Maureen engages Temple University alumni in their places of work. She also oversees student engagement from the alumni office perspective. As a co-founder of the Owls@Work program, Maureen strategizes with internal colleagues to provide a holistic experience for Temple alumni. Her experience also includes student affairs, communications and editing, and event planning.

Mollie Repetto, Executive Director, Temple Industry Partners Program, Temple University

A former politician, Mollie has spent most of her professional work life in fundraising and community affairs, the past nine of which have been at Temple University. As a frontline fundraiser and director, Mollie has crafted successful programs that engage, cultivate and ultimately solicit, securing donations and long lasting relationships. She has also planned and produced large fundraising events and spearheaded community engagement programs. Currently, Mollie is a co-founder of the alumni engagement program Owls@Work which was recently presenting at the CASE regional conference. She is also the founder and creator of Temple’s Industry Center, a corporate program that engages corporations and internal stakeholders.

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