Table of Contents
Develop a plan to instill a culture of philanthropy in your academic unit.
Philanthropic work in higher education is as important as ever, as the cost of delivering a high-quality education continues to increase. Academic deans are situated in an important role that allows them to guide the strategic direction of their school or college to help meet the academic mission of their institution. But to achieve their strategic vision, deans must embrace their responsibility to foster a culture of philanthropy within their academic unit to ensure success for years to come.
This video course will be beneficial to any academic dean—new or experienced—or those aspiring to the role who are seeking to develop or refine a plan to achieve philanthropic goals for their institution.
This course is designed to help you understand what a culture of philanthropy is, why it is important, what your responsibility is as a dean in establishing a culture of philanthropy, and how to approach fundraising as a part of this culture. Our expert instructor, Dr. Wade Weast, will help you to understand how your roles as a visionary, collaborator, role model, and fundraiser come together to help alumni, donors, and friends of your academic unit leave a lasting impact. Accompanying this course is a workbook designed to help you reflect on the video course content and create a roadmap for establishing your culture of philanthropy as an academic leader.
Day 1: Lesson 1—What Is a Culture of Philanthropy?
Defining the Word Philanthropy
Defining a Culture of Philanthropy
Integrating Fundraising into a Culture of Philanthropy
Why Philanthropy Is Important in Higher Education
Reflecting on a Culture of Philanthropy
Complete Pages 1-5 in the workbook
Day 2: Lesson 2—The Dean’s Role in a Culture of Philanthropy
Acknowledging the Challenges of the Dean’s Role
Dean as Visionary
Dean as Collaborator
Dean as Role Model
Dean as Fundraiser
Envisioning Your Role in a Culture of Philanthropy
Complete Pages 6-8 in the workbook
Day 3: Lesson 3—Collaborating with Others in Your Culture of Philanthropy
Faculty and Department Chairs
Your Leadership Team and Staff
Provost, President, and Executive Leadership
Alumni, Advisory Board Members, and Donors
Aligning Collaborative Efforts to Advance Your Culture
Complete Pages 9-13 in the workbook
Day 4: Lesson 4—Integrating Fundraising into Your Culture of Philanthropy
The Fundraising Cycle and Its Five Stages
Complete Pages 14-16 in the workbook
Day 5: Lesson 4—Integrating Fundraising into Your Culture of Philanthropy, Continued
Focusing on Your Fundraising Priorities
Complete Pages 17-19 in the workbook
Who should attend?
This video course will be beneficial to any academic dean—new or experienced—or those aspiring to the role who are seeking to develop or refine a plan to achieve philanthropic goals for their institution. Development officers who work with deans may also benefit from this course to help set strategy for developing a culture of philanthropy in your academic unit.