Managing Your Enrollment Funnel to Optimize Student Recruitment

(Retired)

Managing Your Enrollment Funnel to Optimize Student Recruitment

(Retired)

Table of Contents


Overview

Learn strategies for better targeting your student recruitment efforts and maximizing ROI.

 

Agenda

 

  • Managing your enrollment funnel
    • Data collection
    • Technology and touch points
    • Defining student success at your institution
    • Pinpointing your market (demographic, geographic, academic)
  • Leveraging available recruitment resources
    • Budgetary
    • Institutional community
  • Targeting your recruitment investment
    • Specifying your message
    • Personalizing contact with potential students
    • Keys to high-impact recruitment events
  • Learning from trial and error

 

Resources

 

Download the presentation slides (PDF)

 

Why is this event retired?

At AI we want to always ensure that the best and most current trainings are available to members, and we regularly review our trainings to ensure that is the case.