Ashley directs the digital marketing, strategy, and engagement for alumni affairs and development at Cornell University. She has been working in higher education digital strategy and web design since 2007. Prior to joining the digital team at Cornell, Ashley spent more than five years at her alma mater, Rochester Institute of Technology, where she led social media strategy for undergraduate admissions.
Through speaking, writing and research Ashley offers insights into contemporary issues in enrollment, fundraising, and communication technology. She hosts workshops for digital campaign planning, content strategy, and writing for the web. Ashley serves as producer and host on the Higher Ed Live network where she explores innovations and trends in higher education.