Julia Motl Lowe

Julia is the Director of Annual Giving Strategy at Tufts University, where she works with colleagues from across the Advancement Division to develop innovative strategies that enable the annual fund teams to be both more efficient and creative with their resources. Specifically, she provides strategic and tactical support to the school-based annual fund directors and their staff, analyzes the results of each fund’s direct marketing efforts, researches and disseminates best practices, manages presidential annual fund solicitations, and provides management oversight for the centralized Tufts Telefund program.

Julia has also served as the director of prospect management and annual giving strategy for Tufts, where she managed a team developing internal strategies for moving donors through the entire development pipeline from annual fund to the completion of a major gift. Prior to that, she spent seven years in the annual fund at the Fletcher School of Law and Diplomacy, the last five years as annual fund director. There, she had a track record of double digit annual growth and securing five-figure annual fund leadership gifts. She has an integrated understanding of major gift fundraising as it relates to annual fund support and recognizes the importance of working with donors, volunteers, and colleagues to ensure collaboration and overall success.