Mark Frydenberg is a senior lecturer of computer information systems at Bentley University, and the director of its Learning and Technology Sandbox. A classroom innovator, Mark recently introduced a multidisciplinary Web 2.0 course where business and liberal arts students explore social media and Web 2.0 technologies, their use in the enterprise, and their influence on society. He is the author of Web 2.0 Concepts and Applications, a textbook published by Cengage Learning. His research centers on Web 2.0 literacy and engaging students with new technology. Mark has spoken about teaching and learning with new technologies at conferences and events throughout the US and Europe. Find him online at http://cis.bentley.edu/mfrydenberg or @checkmark on Twitter.