Microcredentials and Digital Badges in Higher Education

Microcredentials and Digital Badges in Higher Education

November 27 - 29, 2018
Savannah, GA


Badging programs are rapidly gaining momentum in higher education - join us to learn how to get your badging efforts off the ground.

Digital badges are a valuable way for learners to showcase their skills, knowledge, and achievements and are rapidly gaining momentum in higher education. But because badges are rapidly evolving, institutions are full of questions regarding how best to develop, operationalize, and market them.

Join us for an event that will expose you to strategies and processes that other institutions have used to develop digital badge initiatives and programs. Throughout the course of the event, you will learn all the different ways badges can add value to the learner experience, key considerations for developing badges, and how to connect learners with industry, including:

  • How competencies are assessed when it comes to badges
  • Cost and business model considerations
  • Different types of badging platforms and technology
  • How to partner with industry to deliver in-demand competencies for learners


Who Should Attend

This conference will appeal to higher education professionals who are planning for or in the process of implementing a badging initiative at their institutions.

If you have questions about this program, the content, or its fit for you and your team, please reach out to Ashley Brand.

What are digital badges?

A digital badge is an innovative way for a learner to display specific skill sets and knowledge that are acquired outside of a traditional classroom. The badge itself contains information such as the issuing institution, the date earned, the criteria required to earn the badge, and evidence of competency. What is most attractive about badging for learners is that learners have actual ownership of their badges and can decide when and where to use them, including on LinkedIn or other social media, on a resume, or in e-portfolios.


Your registration for this event includes access to all conference sessions below and materials, the networking reception on Tuesday, breakfast and lunch on Wednesday, and breakfast on Thursday, as well as refreshments and snacks throughout the conference.

Day 1: November 27, 2018
12:00 to 5:30 p.m.


Registration, Welcome, and Introductions



Badges in Context

In this opening session, we will explore broader shifts in education as they relate to digital badges. We will also discuss the relationships between badges and competency-based education and establish a shared terminology.


Badging Tour

In this session, you will hear from three different institutions that have successfully implemented a badging initiative. You will learn specifics about their processes, pitfalls, and successes and have a chance to hear from your peers about their experiences with digital badges at their own institutions.


Wrap Up Day 1 and Q&A
8:30 a.m. to 4:30 p.m.


Key Considerations: Assessment of Competencies

During this session, you will learn how to ask the right questions and evaluate if badges are a good fit within your unique institutional context, including determining ROI on badging efforts. You’ll also learn how to assess the competencies behind digital badges.


Key Technology Considerations

This session will allow for greater understanding of Open Badges standards, the variety of technology software and platforms, and the portability of badges. We will also explore emerging trends in the digital badging space and discuss campus considerations.



Key Financial Considerations

During this hour, we will take a closer look at answering key financial questions surrounding badges:

  • What does the business model look like behind existing institutional badging initiatives?
  • Are these money-makers for an institution? Is there revenue potential?
  • Where does funding for these efforts come from?



Partnering with Industry

Badging can be a catalyst for partnerships between higher education and industry. In this session, you will have the opportunity to learn more about strategies for collaborating with industry in the development of badges and how badges align with employer expectations.



Wrap Up Day 2 and Q&A
8:30 a.m. to 12:30 p.m.


Branding and Marketing Badges

Now that we have a better idea of the “why” and “what” of badges, how do we market their value to external and internal stakeholders? You’ll see examples of how other institutions are designing and marketing their badges.



Consultation Time

Alongside your peers and our expert instructors, you will have the opportunity to brainstorm ideas, get feedback, ask questions, and get answers.



Next Steps and the Road Ahead: Where Badging in Higher Ed is Going

Most institutions are getting into the badging game, and we’ll talk about the far-reaching considerations in the world of badging. We’ll use this time to engage in forward-thinking and discuss the future of badging and what future trends in badging might be.


Wrap-Up Day 3 and Q&A

November 27 - 29, 2018
Savannah, GA

Conference Hotel Information:

Hyatt Regency Savannah
2 W Bay Street
Savannah, GA 31401

Room Rate: $185
Room Block Dates: nights of November 26, 27, & 28, 2018
Rate Available Until: November 5, 2018

Please click below or call 912.238.1234 to make your reservations with the hotel and indicate that you are with the Academic Impressions group to receive the group rate. Please book early - rooms are limited and subject to availability.


Jeff Bohrer headshot

Jeff Bohrer

Technical PM
IMS Global Learning

Jeff currently serves as a program manager for digital credentials initiatives at IMS Global Learning Consortium, a nonprofit member organization whose mission is to enable the adoption and impact of innovative learning technology. Jeff leads projects and programs related to digital badges, comprehensive learner records, and the interoperability of learning technologies. Jeff is also co-chair of the EDUCAUSE Microcredentials and Badges Constituent Group.

Read Jeff's full bio here.

Dan Hickey Headshot-1

Dan Hickey

Program Coordinator, Learning Sciences Program
Indiana University Bloomington

Daniel T. Hickey is Professor with the Learning Sciences Program at Indiana University and a Research Scientist at the IU Center for Research on Learning and Technology. He studies new approaches to assessing, motivating, and recognizing learning, mostly using cutting-edge technology. He has been deeply involved in research of Open Badges and other forms of web-enabled credentials since 2011.

Read Dan's full bio here.

Mike Macklin

Mike Macklin

Associate Provost, Workforce Partnerships/Development
Colorado Community College System

Mike understands that digital badges are key in sustaining and expanding workforce skillsets with community and business partners as this allows for unprecedented access to affordable reskilling and upskilling opportunities.

Read Mike's full bio here.

Anne Reed Headshot-1

Anne Reed

Director of Micro-Credentials and Digital Badges at the University of Buffalo

Anne has developed a process to propose, review, develop, and implement new micro-credential programs at the university and her research interests include gamification in higher ed and the use of digital badges as alternative credentials.

Read Anne's full bio here.

David Schejbal square

David Schejbal

Vice President and Chief of Digital Learning
Marquette University

He works with faculty and senior leaders across the University to expand Marquette online programs throughout the nation and the world. Prior to Marquette, David was dean of Continuing Education, Outreach and E-Learning at the University of Wisconsin-Extension.

Read David's full bio here.

Corporate Attendees

A $500 surcharge will be applied for corporate attendees.

Can't Attend? Buy the Conference Binder

Purchase the conference binder, which includes all presentation slides, worksheets, action plans, and additional resources.

Note: Conference attendees do not need to purchase materials separately.

Questions About the Event?

Ashley Brand
Program Manager, Academic Impressions

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