Building Fundraising Partnerships with
Athletic Directors

Last updated March 11, 2016

Course Length

1h 27m

Last Updated

March 11, 2016

person on a laptop with a play button overlay

Building Fundraising Partnerships with
Athletic Directors

Last updated March 11, 2016

Table of Contents

Building Fundraising Partnerships with Athletic Directors
1:27:51 CLosed lock icon

Overview

Learn how to build an effective and lasting partnership with your athletics department to raise more support for your institution. During this webcast, you will learn a replicable model for partnering with your athletics director to:

  • Develop shared fundraising goals
  • Ensure consistent messaging with donors
  • Increase the total dollars raised between your offices

During this training, you will hear from both an athletics development officer and athletics director to understand a model of a high-performing partnership.

“The Building Relationships webinar was a tight presentation. Utilizing both an athletic director and advancement officer, the presentation hit on all aspects of collegiate athletic department fundraising.”
Brian Brase, Director of the I Association, Indiana University

Who should attend?

Athletic fundraisers and athletic directors will learn how to partner for improved fundraising success.

Agenda

  • Building a Productive Relationship between Athletics and Fundraising
    • Developing a regular meeting schedule
    • Establishing joint fundraising goals
    • Addressing gift credit and metrics
  • Developing a Collaborative Fundraising Strategy
    • Ensuring consistent messaging to parents, alumni, and athletes
    • Educating coaches on fundraising goals
    • Aligning gift processing and counting procedures
    • Establishing a fluid process for major gift discussions
  • Successes and Next Steps
    • Total dollars raised through partnership
    • Successful mini campaigns
    • Developing a portfolio for the athletic director

Tagged In

Major & Planned Giving

$350

 

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Josh Azer

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David Wright

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