Regional Alumni Chapters: A Modern and Comprehensive Approach

Regional Alumni Chapters: A Modern and Comprehensive Approach

June 23 – 25, 2020
 
Chicago, IL

VIRTUAL CONFERENCE

Coronavirus update: To ensure the safety of participants and speakers, this program has been changed to a virtual conference. Current registrants will participate virtually. All-inclusive members can participate for free. Registration details will be provided soon.

 

Register

Learn proven strategies to boost engagement with your regional alumni chapters.

As the landscape of alumni chapters rapidly changes, traditional programming is increasingly falling out of favor for more inclusive programming. Meanwhile, the strategic assessment of the health of your current chapters or the viability of starting a new one is more important than ever.

Join us for this practical program to learn how to increase engagement of your alumni and volunteers throughout your regional chapter network. Our experts will share strategies for evaluating the health of an existing chapter and assessing the viability of developing a new chapter in an unfamiliar market or city.

In addition, we will dive deep into the following considerations to help you build a cohesive alumni chapter approach:

  • Considering different chapter structures
  • Managing chapter volunteers
  • Communicating with chapters
  • Developing innovative programming ideas
  • Building a culture of giving within chapters
  • Using metrics to assess chapter data
  • Evaluating new markets

Thanks to a working session and consultation with our expert speakers, you will identify and plan what initiative you would like to take back to and implement on your campus.

 

Post-Conference Workshop: Engaging Affinity Groups within Your Chapter Program

Affinity groups – whether in-person or online – can often operate independently of regional alumni chapters. During this workshop, you will learn how your alumni affinity groups can work in tandem with your existing chapter structure to achieve greater synergy and raise more funds.

You will learn how to:

  • Develop affinity group programming that coincides with the alumni chapter engagement strategy
  • Solicit affinity groups for fundraising using your alumni chapter solicitation resources

You will leave this workshop better able to effectively incorporate affinity group interests into your alumni chapter programming and solicitation.

 

Who Should Attend

This program is specifically designed for alumni relations or volunteer management professionals who manage or oversee their regional chapter programming and engagement.

 

Bring your team and save!

Save over 15% when you register three or more colleagues.

Agenda

Your registration fee includes full access to all conference sessions and materials, access to the networking reception on Tuesday, breakfast and lunch on Wednesday, and breakfast on Thursday, as well as refreshments and snacks throughout the conference.

Day One

12:30 - 6:00 p.m.

 

Understanding Alumni Chapter Structures

Alumni chapters vary in structure from institution to institution. From tiered systems that categorize chapters based on the number of alumni within a geographic area to systems with no tiers that treat all chapters as equal, there are several types of structures an institution can implement. In this opening session, we will cover the landscape of the different types of chapter structures while comparing and contrasting the qualities of each.

 


 

Identifying Gaps at Your Institution

What are you already doing in your alumni chapter development and management? In this working session, you’ll take a careful look at your current system of alumni chapters before gathering in small groups to identify which areas need bolstering. You’ll use this activity to ensure that your focus during this conference is directed toward the right areas for your institution.

 


 

Volunteer Management

Finding volunteer leaders who can carry the chapter when institutional staff aren’t locally present is a cornerstone of a successful alumni chapter. Our experts will help you manage your chapter volunteers, including recruitment, training, building capacity and trust, and understanding when change might be needed. We will also cover volunteer structures, including whether you should use a chapter board or a framework less formal.

 


 

Networking Reception

This informal reception is your chance to decompress, have some refreshments on us, and expand your network of connections. Our programs are intentionally designed for smaller groups, so this is a great time to catch-up with attendees and speakers whom you may not have connected with yet.

 


Day Two

8:30 a.m. - 5:00 p.m.

 

Communicating with Your Chapters

Effectively communicating with your alumni chapter members and volunteers is an essential element to chapter development and sustainability. We will focus on analyzing best practices for alumni chapter communication strategies while also introducing and exploring the concept of individualized communication plans.

 


 

Increasing Engagement Through Innovative Programming

Game day events and happy hours have seen declines in attendance for many institutions. Taking their place are digital book clubs, family-friendly outings, alumni-led and career-focused digital conversations, as well as corporate sponsored events. To boost alumni engagement in a modern context, an institution must ensure their programing is both inclusive and unique to the interests of the alumni chapter.

 


 

Incorporating Fundraising into Your Alumni Chapter

One sign of a healthy alumni chapter is the amount of funding it raises for itself and the institution. In this session, you will better understand how to partner with your development colleagues in order to incorporate the culture of giving within your chapters and identify each chapter’s giving strength.

 


 

Chapter Assessment

Developing a holistic perspective on the health of an alumni chapter is crucial to understanding the unique challenges and the strategic approach required for that chapter. This can be done by leveraging your existing data models into tools that help you conduct chapter assessment. Our experts will showcase what data is best to track, as well as examples of tools your data can help build.

 


 

Panel Discussion: Alumni Chapter Platforms

Our speaker panel will discuss the results from the attendee survey on what platforms institutions are currently using or considering in their communication efforts with chapter volunteers and members. A discussion on the pros and cons of each platform will allow you to better choose which one suits your institution best.

 


Day Three

8:30 a.m. - 12:00 p.m.

 

Expanding into New Markets

Evaluating the viability of establishing a new chapter or growing an existing one is an important approach to strategically apply resources where they’re needed the most. We’ll explore the factors an institution should take into consideration when making this decision.

 


 

Identifying and Implementing Your Next Steps

Our experts will walk you through next steps to take when you return to campus, help you narrow down your top priorities, and identify key stakeholders.

 


Post-Conference Workshop: Engaging Affinity Groups within Your Chapter Program

12:00 - 4:00 p.m.

Your registration fee includes the post-conference workshop and materials, lunch on Thursday, as well as refreshments.

 

Affinity groups – whether in-person or online – can often operate independently of regional alumni chapters. During this workshop, you will learn how your alumni affinity groups can work in tandem with your existing chapter structure to achieve greater synergy and raise more funds.

You will learn how to:

  • Develop affinity group programming that coincides with the alumni chapter engagement strategy
  • Solicit affinity groups for fundraising using your alumni chapter solicitation resources

You will leave this workshop better able to effectively incorporate affinity group interests into your alumni chapter programming and solicitation.

Speakers

Niecie Washington, Senior Meeting Planner

Angela Frizzo Lillethun

Director of Volunteer Management and Regional Relations, University of Wisconsin-Madison

Bio coming soon.

Read Angela's Full Bio.

Niecie Washington, Senior Meeting Planner

Megan Stevens

Director of Regional and Affinity Strategy, Lehigh University

Megan Stevens is a higher education professional with over 15 years of experience in alumni engagement, volunteer management, strategic planning, events, higher education associations, and student affairs.

Read Speakers's Full Bio.

All-Inclusive Members Get This

FREE!*

Learn More About Membership

Main Conference

$1,495 through June 5$1,595

Learn proven strategies to boost engagement and giving within your regional alumni chapters.

Can't Attend? Buy the Conference Binder
$295

Purchase the conference binder, which includes all presentation slides, worksheets, action plans, and additional resources.

Note: Conference attendees do not need to purchase materials separately.

Questions About the Event?

Nick Pettet

Nick Pettet
Program Manager, Academic Impressions

Please enter your name.
Please enter a message.

*All-inclusive members receive $250 off of conference registrations (in addition to the early bird discount if applicable). Academic Affairs, Advancement/Alumni Relations, Business Office, Enrollment Management, Student Affairs, and Leadership members will continue to receive $100 off conference registrations. Upgrade your membership to qualify for a higher discount. Please note this discount is not applicable on pre- or post-conference workshops or conference binders.