Tuition Setting Strategies for Graduate Programs

Tuition Setting Strategies for Graduate Programs

October 30, 2018 | 1:00 - 2:00 p.m. EDT


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Be more strategic about how you are setting tuition for your graduate programs.

If done well, tuition setting for graduate programs can positively impact your net tuition revenue over time while contributing to your institution’s mission.  In this webcast, you will learn fundamental strategies as well as the lesser known factors specific to graduate programs that must be considered before setting your tuition.  Through real examples of graduate program financial proforma, you will come away with a comprehensive view of tuition setting strategies from the cost, revenue, and market perspective.


Who Should Attend

Academic leaders charged with creating a business model for new or existing graduate programs will benefit from this content, as well as business office representatives who are designing tuition pricing and cost models for their institutions.


Additional Resources

Included with your registration for this webcast are these additional resources to help you build your own proforma:

  • Excel sample tuition pricing model for two graduate programs
  • Bonus checklist for graduate program approval criteria


You will review two real graduate programs’ financial proformas and discover why one was accepted and one was rejected.  You will also discover how strategic tuition setting played an important part in determining the program’s viability. Topics will include:

Primary factors influencing tuition setting:

  • Market pricing tolerance and value proposition
  • Misuse in rebalancing the university and college budget
  • Corporate partner discounting strategies
  • Filling open seats: pros and cons

Creating a financially sustainable model with projections



Audra Kahr

Cedar Crest College

In her current role, Ms. Kahr has been a key figure in shaping the future direction of the college, both programmatically and financially. In addition to overseeing the college’s finances, Ms. Kahr was heavily involved in the creation of Cedar Crest’s strategic plan and has helped lead the campus master plan initiative. She enhanced the grant process to generate more revenue and continues to search for creative ways to fund programs such as study abroad, additional majors, and new graduate programs.

Ms. Kahr is responsible for the administrative functions at the college, including facilities, human resources, finance, student financial services, aquatic center, general services, telecommunications and transportation, and campus police. In recognition of her work, Ms. Kahr received the Lehigh Valley Business’ 2014 CFO of the Year award in the category of large non-profits (25 or more employees) and was a Lehigh Valley Business Forty Under 40 honoree in 2013.

Ms. Kahr joined Cedar Crest College in 2005. Prior to her current position, she served as manager of financial and operational analysis and controller at Cedar Crest. Before joining the college, she served as senior auditor at Deloitte & Touche, LLP, and as senior financial analyst at Tyco International. Ms. Kahr is a certified public accountant (CPA), a member of the Pennsylvania Institute of Certified Public Accountants (PICPA), and a member of the American Institute of Certified Public Accountants (AICPA). She earned bachelor’s degrees in management and accounting from DeSales University.

Questions About the Event?

Grace Royal
Program Manager, Academic Impressions

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