Using Metrics to Support Employee Success and Retention: A Discussion for Advancement Leaders

Using Metrics to Support Employee Success and Retention: A Discussion for Advancement Leaders

Consider ways to restructure your metrics to meet changing philanthropic goals and staffing needs.


Over the last two years, the COVID-19 pandemic shifted the way many advancement professionals approached their work with donors. At the same time, the pandemic also impacted employee hiring and retention in advancement shops. Today, advancement leaders are searching for ways to stabilize their fundraising and staffing needs and are considering questions like:

  • How do we need to adjust our metrics to meet our institution’s current needs and philanthropic goals in the wake of the pandemic?
  • How can our approach with metrics also support employee success and retention?
  • What steps do we need to take to make these changes and what do we hope the outcomes to be?

If you are an advancement leader who is considering ways in which frontline fundraising and other metrics can not only help you achieve your philanthropy goals but also bolster individual and team success and support employee retention, we invite you to join us for this free webcast to examine these and other related questions.

Through a facilitated dialogue with Sarah George, chief philanthropy officer-campus at University of Utah and Brent Pieper, associate vice president for campaign & major gifts at University of Kentucky, you will gain valuable ideas and learn how other institutions are addressing these intertwined needs.

Who should attend?

This webcast has been designed for advancement leaders, including vice presidents and associate/assistant vice presidents for advancement, directors of development, and anyone else who may be interested or involved in discussions about structuring metrics and supporting employee success and retention.