Engaging International Alumni in a Virtual World

Last updated August 14, 2020

Engaging International Alumni in a Virtual World

Last updated August 14, 2020

How are you engaging your international alumni in virtual programming, brand ambassador development, and discovery visits?


Institutions have seen a significant increase in their engagement with international alumni since the beginning of COVID-19. This increase can be attributed to programming that was adapted from primarily in-person to exclusively digital and alumni’s desire to connect over their shared experience of the pandemic.

Now more than ever, institutions need to accelerate the development of their virtual programming, global brand ambassadors, and discovery visits to ensure international alumni can continue to be meaningfully engaged. How have recent changes impacted your international alumni engagement strategy? Are you leveraging the best thinking out there to maximize the contributions of this important alumni group?

In this discussion-based virtual training guided by two experts, you will share with your peers and learn from their successes and lessons learned. Together, we will identify the emerging best practices in:

  • Digital programing for international alumni
  • Brand ambassador development
  • Discovery visits

Who should attend?

This is a discussion-based event that will require all participants to share their insights and lessons learned. If you are an international alumni relations professional, alumni relations manager, or interested in working closer with your global alumni constituencies, join us and come prepared and ready to share your solutions, ideas, and perspectives.


September 29, 2020

2:00 – 5:00 p.m. Eastern

During this three-hour virtual training, we will cover the following topics:

1. The Landscape of International Alumni Engagement

Most institutions’ approach to international alumni engagement has transformed overnight due to COVID-19. This has forced shops to reassess their resources and priorities while also opening the door for more innovation in their engagement strategy. In this opening session, you will hear from our expert speakers who will share their perspectives on how these changes are impacting the industry.

2. Emerging Practices from Around the Globe

Before you share your successes and lessons learned, you will hear what our expert is doing at Michigan State University. Examples from other institutions around the globe will also be shared; you will learn more about their approaches to international alumni programming, ambassador development, and discovery visits.

3. Breakouts and Share-Outs

Breaking into small groups, you will discuss your successes and lessons learned in your approach to each of the following topics:

    • Virtual Programming
    • Brand Ambassador Development
    • Digital Discovery Visits