Developing Corporate Partnerships for Undergraduate Research and Design Projects

Live Webcast:
May 6, 2021 | 11:00 am to 12:00 pm Eastern
Webcast Recording:
Available 10 business days after the Live Webcast


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Gain the confidence to enter conversations about corporate-sponsored undergraduate research.

Gaining corporate partners to sponsor undergraduate research and design projects is a great way to provide students with quality work experience and enhance the reputation of your institutionBut there are many challenges associated with approaching potential partners and closing the deal. Understanding how to clearly communicate your goals and anticipating what questions future partners are likely to ask are key components to success.  

Join us for this one-hour webcast and learn how to prepare for meaningful and successful conversations with future corporate partners. Our expert will guide you through how to:  

  • Prepare: Anticipate challenges, prepare a value statement, and clearly communicate the ask  
  • Onboard: Make the transition from potential partner to partner seamless  
  • Deliver: Provide the processes, tools, and student mentoring to execute projects successfully 

Who Should Attend

This webcast will benefit Corporate and Foundation Relations staff who support academic programs. Faculty involved in experiential, project-based courses, capstone design programs, and/or undergraduate research programs that seek industrial support (course instructors and faculty program directors) will also benefit from this webcast. 


1) Setting Up for Success: Bridge the gap between academia and industry  

  • Anticipate challenges  
  • Create a value statement  
  • Prepare to clearly communicate the ask  

2) Onboarding Partners: Seamless transitions  

  • Communication best practices  
  • Understanding intellectual property  
  • Setting realistic expectations 

3) Deliver: Provide the processes, tools, and student mentoring to execute projects successfully 

  • Identify the best students for projects   
  • Where and how to recruit 
  • Structuring your success 


Portrait of Rick Berkey

Rick Berkey

Program Director and Professor of PracticeMichigan Technological Institute 

Rick holds a dual role at Michigan Technological University. He is as Professor of Practice in the Department of Manufacturing and Mechanical Engineering Technology (MMET) and Director of the Enterprise Program, housed in the Pavlis Honors College (PHC).  Since 2015, Rick has led Enterprise – an innovative multi-year, interdisciplinary, project-based, and industrial-sponsored program – available to undergraduate and graduate students from all majors. The program’s scope includes a portfolio of 25 teams, 900 students from 35 majors, 38 faculty involved in advising and instruction, and annual support from 40+ external partners and supporters. Additionally, Rick serves on Michigan Tech’s Corporate Council, which facilitates corporate engagement and holistic corporate partnerships across the areas of research, recruitment, student projects, technology transfer, and philanthropy. 

Read Speaker's Full Bio

Questions About the Event? Email this event's Program Manager, Heather Fernandez.

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  1. Live webcast session - a live presentation where you have the chance to ask questions and get personalized answers from our expert speakers. You must purchase the product prior to the live date in order to attend the live session.
  2. Webcast recording - a recording of our live session that you can access anywhere, anytime.

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