Fundraising for Presidents: An Online Bootcamp

Fundraising for Presidents:
An Online Bootcamp


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Learn how to appropriately engage in fundraising as a university president.


With an increasing number of paths to college presidency, it is of critical importance that fundraising be part of a leader’s skillset. Join us in this bootcamp experience to learn how to develop a more strategic approach to reaching your institution’s philanthropic goals. Through a mix of lecture and group conversation, you will conclude the six-week experience with a better understanding of how to prioritize your time to spend with the right donors, when to make an ask, and for what amount.

Building on key lessons from his book, Fundraising for Presidents: A Guide, Jim Langley will prepare presidents to be strategically incorporated into fundraising activities. Whether you are already in a president role, aspiring to one, or in a leadership role supporting your president in fundraising, you will leave this bootcamp experience equipped with a plan to better collaborate across campus leadership to achieve strategic fundraising goals.


A Highly Personalized Experience

Your registration for this bootcamp includes a 50-minute individual one-on-one meeting with Jim Langley. A hallmark of the Academic Impressions bootcamp experience, the individual attention in this consultation will help you apply best practices from the bootcamp to your fundraising portfolio.

To help preserve the practical and interactive environment, this bootcamp is limited to 30 participants. Register early to reserve your spot!


What You Will Get

  • Six 90-minute weekly live learning sessions, facilitated by our expert, to help you understand where you are in your growth and to give you key strategies to implement.
  • You will have the opportunity to sign up for a personalized, 50-minute meeting with Jim Langley.


Perfect for Presidents and Advancement Leadership

This bootcamp is ideal for presidents and fundraising leaders who work closely with the president when making asks and executing the philanthropic strategy of their institution. Board members, particularly those involved with the advancement or development committee or fundraising strategy, and chiefs of staff are also encouraged to attend.

We highly recommend attending this six-week bootcamp experiences with a cross-functional team, including your president and vice president of advancement as well as board members, so that you can make the most of this interactive, thought-provoking institute.


Follow Through With Success Coaching

Have you ever gone to a training only to find that you came back with great ideas but don’t have the time, support, or skills needed to make the changes?

Academic Impressions has produced thousands of trainings and we have learned that utilizing a coach after attending a conference helps provide accountability and bridges the training with the on-the-ground work of getting the job done.

As a result, we are now offering success coaching on select conferences.

  • Purchase this training + 3 one hour follow up success coaching calls
  • Work with an assigned coach who has extensive experience in higher ed.
  • Get individualized support to help you follow through on what you’ve learned.
  • Workshop your plans, run your ideas by someone and get additional help/practice.

To get success coaching, simply purchase the Bootcamp + Success Coaching product below.

Learn More About Success Coaching

Hear About the Bootcamp Experience

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“Outstanding speakers, friendly attendees and lovely accommodations. Academic Impressions was extra interested in making sure everyone was having a great experience. Great job!”

- Tracy Deer-Mirek

Director of Communications, Sacred Heart University

“This was a wonderful, innovative experience. Great ideas and resources were shared by participants and presenters. High energy and an overall wonderful learning experience.”

- Marisol Marrero

Executive Director of StudentLink Centers, New York University

“I was so impressed with Academic Impressions that I cannot wait to recommend these trainings to colleagues and bring Academic Impressions to my institution!”

- Kristin Miller

Director of Advancement, College of Visual and Performing Arts, NIU Foundation


October 7- November 11, 2021 | Live Sessions: Oct 7, 14, 21, 28, Nov 4, 11, 2021


Module 1: Our Changing Philanthropic Landscape

October 7, 2021, 12:00 p.m. – 1:30 p.m. Eastern Time
We will address how you can best position your institution as a philanthropic venue, set a philanthropic strategy for your institution, and identify true philanthropists in your work. You will learn about the distinction between charity and philanthropy and how to communicate the difference to the highest-level administrators on your campus. You will leave this bootcamp session equipped with a revised case for support based on these key lessons.



Module 2: Building and Engaging Your Board

October 14, 2021, 12:00 p.m. – 1:30 p.m. Eastern Time
Often, your board of trustees is the group of people with whom the president spends the most focused time. However, how can you guarantee you have the right representatives on the board? Perhaps you inherited your current board of trustees, and it will be years before these members cycle off. In this module, you will evaluate your current board structure. Jim will then demonstrate how to engage board members as institutional advocates and best leverage these prominent alumni and community members for fundraising success. This lesson will include a board audit, allowing you to evaluate the mix of current board members and determine what the future mix of board members should look like.



Module 3: A Triad of Success: Building the Relationship Between the President, Chair of the Board, and VP of Advancement

October 21, 2021, 12:00 p.m. – 1:30 p.m. Eastern Time
The relationship between the president, the chair of the board, and the vice president of advancement is crucial to achieving fundraising success. Understanding exactly what the appropriate roles and responsibilities are across this trio can be difficult. You will learn how to foster a productive relationship amongst the president, vice president, and board chair and exactly which responsibilities lie with each party.



Module 4: Prioritizing Outreach Efforts

October 28, 2021, 12:00 p.m. – 1:30 p.m. Eastern Time
There are four main external constituency groups the advancement shop interacts with: alumni, parents, community philanthropists, and key partners (corporate, foundation, or industry). How much time are you and/or your president spending with each constituency group? How much time should your president be spending with each group? Module four will help you decipher which constituency groups are most deserving of the president’s time and how to organize their calendar accordingly. You will also complete a time and event audit to assess who the president is spending the most time with and identify opportunities for rearrangement.



Module 5: Involving the President Throughout the Solicitation Cycle

November 4, 2021, 12:00 p.m. – 1:30 p.m. Eastern Time
Moving donors throughout the stages of the solicitation cycle can be a multi-year process from identification to solicitation and stewardship. With many key prospects catching the attention of your major and principal gift officers, it can be difficult to identify which donors require your president’s attention and in which parts of the solicitation cycle the president should be most heavily involved. Paying particular attention on the cultivation and solicitation stages of the solicitation cycle, you will learn best practices for preparing the president to make the ask, handle rejection, and ask probing follow-up questions.



Module 6: Involving the President in Stewardship

November 11, 2021, 12:00 p.m. – 1:30 p.m. Eastern Time
Stewardship is an increasing area of priority for nearly every advancement shop and a key opportunity for the president to be involved with donors without always asking for a gift. With top donors demanding institutions be held accountable for their spending and the use of their donated dollars, the president is in a prime position to regularly update these donors on institutional strategy and progress. Building off the previous discussion, this session will conclude the bootcamp experience and impart an understanding of how to engage the president in the ongoing stewardship of your top donors and the link between stewardship and institutional strategy.


Portrait of Jim Langley

James M. Langley

President and Founder of Langley Innovations

Before forming his own comprehensive advancement consulting firm, Jim served as vice president for advancement at Georgetown University. At Georgetown, he led the institution’s offices of alumni affairs, strategic communications and marketing, development, medical center development, and advancement services. During his tenure, he produced record numbers in new commitments and dollars. He also launched a number of innovative programs, including the acclaimed Student Discovery Initiative.

Read Jim's Full Bio.

Questions About the Event?

Portrait of Brittany Iwaszkiw

Brittany Iwaszkiw
Learning & Development Manager, Academic Impressions

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