Strategizing Multiple Outreach Attempts in Fundraising

Last updated July 22, 2020

Course Length

1h 1m

Last Updated

July 22, 2020

Strategizing Multiple Outreach Attempts in Fundraising

Last updated July 22, 2020

Learn how to approach multiple outreach attempts to strengthen ties with prospects or donors.

Overview

As a frontline fundraiser, you need eleven attempts on average to reach a donor or prospect. While you might be comfortable with essential outreach duties like planning calls, securing appointments, and overcoming objections, how confident are you in planning outreach to one donor or prospect over time?

Join us online to learn how to progress through multiple outreach attempts to support your fundraising goals. We will focus on how you can be politely persistent while strengthening ties. You will leave with ideas for how to:

  • Revise email subject lines and voicemail messages
  • Space multiple outreach attempts over time
  • Reference previous outreach attempts

Who should attend?

Frontline fundraisers, especially those new to the field but also those who need to adapt their practices to the current operating environment will learn effective techniques for optimizing multiple outreach attempts to prospects and donors. Advancement leaders who want to train others on this strategy may also wish to attend. This webcast will sharpen skills for leadership annual, major, principal, or planned giving.

Agenda

  • Qualify donors/prospects for future success
  • Build a sustainable model that works
  • Shift the model for better results
  • Practice the art of patient persistence

 

Questions About the Event? Email this event’s Program Manager, Brittany Iwaszkiw.

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This webcast will help you optimize results not just within a single outreach attempt but across as many as eleven attempts. If you need training on the fundamentals of outreach and cultivation, check out our Outreach session within our Fundraising Essentials series.