Course Category: Free for All-Inclusive Members

Keys to Creating a Powerful Partnership Between Advising and Career Services at Your Institution

Institutions everywhere are looking for ways to integrate academic advising and career services functions into a coordinated or unified approach. Join us online to learn how Florida Atlantic University was able to cross-train their advising and career services teams to gain an understanding of each other’s knowledge base and ultimately build a more cohesive model. You will learn how to accomplish this difficult work on your own campus. Note: This training focuses on how your teams can build the right structures to enable effective interactions with students; it will not focus as much on specific interactions with students.

Training for Advancement: Assess Your Data Integrity and Establish Data Cleaning Priorities

Most of us struggle to collect accurate and relevant data from our alumni, but many of us have not evaluated our databases to create a holistic picture of our strengths and weaknesses. Even fewer shops have formalized processes in place to regularly assess the efficiency and quality of different data channels. Join us for this interactive webinar to learn a comprehensive approach to assessing your data integrity. Our faculty will dive deep into the criteria of data quality and provide you with strategies and practices to keep your data clean.

Strategies to Engage Faculty in Research Growth

An increasing number of universities are under pressure to boost their research activity to gain more prestige, foster greater learning opportunities, and better contribute to economic development and innovation. However, breaking into such a competitive space requires interest from faculty, which can be a challenging due to their heavy teaching loads or lack of understanding of how research can benefit their institutions. A key vehicle in engaging faculty with research growth is communication. In order to gain trust, it’s crucial to use techniques that promote transparency and effectively justify the value of growing research. Join us online to hear our experienced speaker, Dr. Sangita Pawar, discuss how to cultivate faculty’s engagement in advancing research through transparent communication strategies. Sangita will share her experiences and best practices in getting faculty on board with research initiatives that she attained from her past roles as faculty and administrator. This webcast will benefit teaching universities as well as institutions with lower research activity who would like to increase their presence in the research space.

Growing Research Collaboration Through External University Partnerships

Today, there is increasing pressure on institutions to engage in research, garner more funding, and contribute to innovation and economic development. For those trying to take their research activity off the ground, establishing an external university partnership can be just the right strategic step to boost growth and enhance the visibility of their institution’s research initiatives. In addition to improving the student experience, research partnerships can also allow universities to be leaders as well as collaborators in their own areas of expertise. Join us and our experienced speaker, Dr. Geoff Payne, for this online training where we will discuss the various types of external partnerships and how you can build them successfully from the ground up. Dr. Payne will also present some case studies, both local and international, and the lessons learnt from each.

An Innovative Approach: Distributed Content Strategy in Higher Ed Marketing

Join us for a webcast that will introduce you to the concept of distributed content strategy, an innovative way of thinking about organizing and publishing your content in higher ed marketing and communications. You will leave the webcast with a better understanding of: What a distributed content strategy approach looks like and why it’s important in higher ed marketing today How to create compelling content that is platform-specific How you can incorporate distributed content into your own strategies, even if you work in a resource-lean or highly decentralized environment To help illustrate what the results of a distributed content strategy can be, you will see numerous examples from our expert instructor’s own work across the web, in email, and on social media platforms, such as Twitter, Facebook, and Instagram. What is distributed content strategy? Distributed content strategy is an approach that prioritizes building content and audiences specifically on external or rented platforms, rather than solely directing traffic back to an organization’s website. By conceiving of and creating content that is native to the channel at hand (for instance, Twitter cards, Instagram stories, etc.), institutions can communicate with their audiences more directly and with greater effectiveness, depending on which channels they […]

Four Strategies for Successfully Advising Undeclared Students

Gain strategies and tactics to help you be more intentional in your advising support of undeclared students. Haley Richards from Colorado State University will share how her institution helped undeclared students outpace the average first year GPA, and she will teach you how to incorporate a similar plan of action on your campus. Whether you come from a large or small institution, these strategies can be applied to your unique institutional context.

Developing an In-Depth Alumni Mentoring Program

Mentoring programs are a great way to reconnect and re-engage alumni, while providing students important career development advice and helping them to understand life after school. Join us online as we uncover the tools and techniques needed to create a program that effectively engages alumni as volunteer mentors and provides meaningful experiences for students. You will learn how to establish, maintain, and assess an effective alumni mentoring program that values the depth of the connection over the number of transactions; you will also gain strategies for how to engage and secure faculty and campus partners as key stakeholders. This webcast will showcase the success of Marquette University’s award-winning program that has seen: 100% satisfaction from students and alumni 93% of mentors and mentees complete their established goals 90% of mentors return annually to the program, with many referring fellow alumni as future program participants

3 Ways to Connect Students to Career Services Early and Often

The schools that are the most successful in helping their students develop professionally are those that engage them early and often. In this webcast, you will learn about three initiatives that Loyola Marymount University has successfully employed to better serve their students: industry-specific networking events, summer engagement, and off-campus career treks. You will leave with practical advice on how to launch these initiatives at your own institution.

Tuition: Raise it, Lower it, or Stay the Course?

Join us for a webcast that will help you navigate the intricacies of tuition setting for undergraduate students in today’s unpredictable market. Those who are looking to educate their board and institutional stakeholders further on this topic, or who are in the midst of considering a tuition adjustment, will benefit from this webcast. We will help you answer the following difficult questions: What are the tuition pricing models and strategies available to me? What are the risks and implications associated with each versus doing nothing? How can I avoid a “one size fits all” approach and plan for the fact that a tuition adjustment will impact various student segments differently? How can I educate/work with the board and other important stakeholders to make them effective partners?

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