Learn how to increase giving, participation, and job placement with key corporate partners. Agenda Getting Started: Identifying Top Alumni Employers Mining various data sources Collaborating internally Engaging corporate champions Developing Corporate Alumni Engagement Goals Establishing a Corporate Presence Branding your corporate outreach Developing successful programming and engagement opportunities Networking breakfasts and lunches Developing a corporate solicitation strategy Individual solicitation Foundation involvement Increasing alumni hiring and internship placement Engaging alumni beyond corporate events Key Metrics for Measuring ROI on Corporate Alumni Chapters Alumni participation rate Total dollars raised from alumni Hiring and internship placement Identification of major gift donors Foundation access
Learn what questions you should be asking, what competencies you should be assessing for, and how you should administer your assessment. Agenda Understanding Student Readiness In this short section, we will talk through the concept of student readiness in the online learning environment and explain what kinds of factors you should be assessing for. Why intake assessment? Success vs. persistence factors How to determine what’s needed In-house vs. outsourcing considerations Types, Formats and Examples of Assessments and Interventions In this section, which is the “heart†of the webcast, we will provide several examples of the kinds of assessments that can lead to a deeper understanding of student readiness in the online learning environment. We will also suggest and show examples of types of interventions that you can undertake to improve readiness depending on the results of your assessments. Proficiency Tests Student Self-Assessments Self-Paced Training Online student orientations Competency-based evaluations (prior learning) Institutional examples
An engagement scoring model brings together disparate datum to help you better understand your alumni population’s behavior and engagement. Join Academic Impressions, AASP, and Mark Koenig online to learn the fundamentals of developing a model for your shop. You will learn how to: Align the scoring model to your needs and available data Gather and analyze data to inform your scoring system Interpret data gained to make program decisions
Are all of your credit card transactions including phonathon, event, and mobile payment processing, PCI compliant? Agenda Updates for PCI DSS 3.2 Standard Updates on the standard and contract law Aligning with university policies Mobile payment acceptance What updates 3.0 – 3.2 have meant to higher ed Reporting Levels Self v. mandated reporting Auditing Identifying When to Be Compliant Phonathon, recordkeeping Processing on-site payments, events Third-party software Ensuring Compliance Training and documenting of awareness Records management Staying Compliant Protecting staff and students Updating as technology changes Common Areas of Non-Compliance
Gain strategies for more effectively moving donors through your pipeline. Agenda Evaluating and Managing your Leadership Donor Portfolio Moving donors into, and upgrading within, your leadership giving levels Effectively assessing and managing your leadership donor portfolio Developing goals and strategies for leadership donors Continuous leadership giving Upgrading for higher level annual giving Upgrading from leadership annual gift to major gift Beyond qualification: Identifying who manages the relationship Managing Productive Donor Visits Determining visit expectations and goals Using probing questions to build to a successful solicitation Stewardship Techniques to Effectively Manage and Transition Leadership Donors Engaging donors in continuous conversation Developing a unique stewardship program for leadership donors Tools to gather vital information to strategically build your relationship
Learn how to improve your student and parent-facing customer service skills in the financial aid office. Designed specifically for financial aid professionals, this training will walk you through the fundamentals of how to approach your day-to-day work through a customer service lens and will equip you with techniques for navigating the more difficult conversations that also arise in financial aid counseling.
Learn how to make your alumni awards an engaging, year-round program that benefits the entire campus. Matthew Colson, executive director of alumni relations, will share details on Stony Brook University’s award winning “40 Under Forty” program, and show you how you can create a program that: Focuses on catching young alumni at the start of their careers Engages award winners as mentors, speakers, and campus leaders Provides unique in-classroom experiences for faculty, alumni, and students Feeds content for use in prospective student materials
After participating in this online training, you will ensure Title IX compliance for study abroad students and staff. Agenda Overview of Title IX & Compliance Understanding how Title IX Extends to Study Abroad Trips Institution-Lead or Sponsored Trips On-Site Director Role Sticky Situations Real-life Title IX Study Abroad Case Scenarios Action Steps to Prepare Your Study Abroad Trips for Title IX Faculty, Staff, and Study Abroad Coordinator Training Student Training Reporting to Home Institution
The value of volunteer leaders at your institution is undeniable, but how do you understand their motivations and preferences to ensure that the relationship is mutually beneficial? Here we will provide a strategy to help ensure that you are engaging and involving your boards and councils, campaign committees, and other volunteer leaders, in a way that harnesses their skills, expertise, and energy for maximum impact and greater fundraising success.
Learn how organizations and institutions have successfully increased the retention rates of their veteran and military-connected students. Tanya Ang of the American Council on Education and Bruce Kelley with University of South Dakota will discuss: Common issues impacting military-connected students’ success Critical areas of support that you may be missing Student support and community services that can help Methods for creating veteran-friendly classrooms
Learn fresh ideas for how you can communicate with deposited students to prevent summer melt and increase yield at your institution. During the webcast, you will learn how to: Make your yield communications more successful Use print, digital, and social media channels as tools to prevent summer melt Educate and mobilize cross-campus partners to create a more seamless strategy Throughout this training, you will see numerous examples of effective yield communications. These examples, combined with a practically-focused presentation, will help you apply what you learn to your own institutional context.
Gain the skills you need to address and mitigate common challenges that deans face. Agenda The Academic Leader’s Role Four leadership best practices Common Challenges for Academic Leaders: Scenarios Understanding the issue What would you do as a dean? Speaker’s experience and result Assessing the leadership practices Resources
Effectively collect and actually use your alumni survey data. Agenda Overview of Alumni Survey Design Goals Current usage Survey platforms Event Surveys How to best distribute Analyzing data Follow-Up with respondents Using data in event performance evaluation Making decisions based on information learned Alumni Attitudinal Surveys Gathering and analyzing data Triggers for major gift prospects Using data to inform future strategies Programming and staffing decisions based on information learned On the Horizon Incorporating survey responses into big data engagement metrics Volunteer surveying Learning from the unengaged
Better use social media, Â text messaging, and email to effectively connect with students. Agenda Appreciative Advising Creating a strategic digital advising and communications plan Launching communication campaigns Identifying target engagement Crafting the message Leveraging partnerships to repurpose content Media Selection Social media Text messaging Email Automating your everyday communication Assessing your communications campaign Overcoming communication challenges Student privacy considerations Conclusion & Q&A
One of the largest growing populations on college campuses today are international students. Student affairs practitioners, not just the mental health providers, need to acquire and practice cultural competency in their interactions and services with international students. This webcast will give you five practical skills to enhance your cultural competency, as well as your department’s, as you work with the mental health needs of international students on your campus.
Get specifics for how to plan a student-driven content program for your digital marketing channels that helps you improve enrollment and engage alumni. Tim Nekritz, director of web communication at SUNY Oswego, will delve into the specifics of how to recruit, train, and manage students as they create content that highlights your unique campus environment. “Most webinars on this topic just cover generic tips, but the Student Storytelling webinar really went in-depth with concrete examples and ideas of how to engage students in many different ways.” Lauren Hoover, Admissions & Recruitment Coordinator, University of Pennsylvania School of Design
Learn how you can ensure a smooth event experience for donors with thorough etiquette training. Lynne Wester will outline the foundation of event etiquette protocol to help you ensure that donors are properly treated and communicated with at all events. You will leave better equipped to manage tricky situations such as: Unexpected guests Managing guest behavior Security concerns Table etiquette Event follow-up
Are you objectively evaluating the success of each event you execute? Agenda Understanding Successful Events Unique identifiers of advancement event success Attendee mix Location Follow-up Concrete ROI evaluation for events Surveying and Data Collection Collecting data before, during, and after the event Leveraging event evaluations to develop unique, meaningful events How to Evaluate and Eliminate a Failing Event Focusing on mission-centric events Engaging event volunteers in other opportunities
Develop and implement your customer service vision at your institution. You will learn about service philosophies that have been used successfully in higher education as well as seven important tactics for turning your customer service vision into a reality. Outline Your Vision in Real Time Throughout this interactive training, you will participate in a series of activities designed to help you apply the concepts you are learning. You will come away with an outline of your own customer service vision and philosophy that you can build upon to enhance customer service within your unit.
Learn how you can customize, make key decisions, and cultivate ownership of a responsibility center management (RCM) budgeting model on your campus. Larry Goldstein will walk you through critical aspects of RCM so you can better: “This explanation and presentation of the RCM budget model was enlightening and very reassuring that our Task Force is on the right track with modifying our current budget program. We also realized throughout the presentation that CSULA has utilized several RCM principles over the past few years.”– Troy Allen, Director of Strategic Planning & Quality Improvement, CSULA
