Stewardship and Donor Relations: How to Crash the Party

For years, stewardship and donor relations professionals have talked about ways in which to develop a presence at the leadership table. This may mean a standing invitation to sit in at prospect development meetings, event planning meetings, executive briefings or leadership planning meetings. Participating in all of these types of meetings are helpful for several reasons: Whether you are new to the field or a seasoned veteran in the industry, your role as a donor relations and stewardship officer will be viewed very differently across institutions. No matter where your position falls in the overall hierarchy, the reality is that all productive members of a foundation or university advancement team are highly valued, and your executive leadership will respect you and invite to the table if you are able to appropriately demonstrate your value to the organization. So I encourage you to consider how best you and your talents, knowledge and relationships can make an immediate, positive impact on the institution’s stated goals. Be Present It sounds obvious, but make sure you attend and participate in optional team meetings. Know what you have to offer to various conversations and do not hesitate to be vocal when your strengths will be […]

Reaching out to the Town During Campus Expansion

There have been several stories in the news lately about colleges with growing enrollments that are planning for campus expansion (including Loyola and New York University), and these stories have highlighted both the importance and challenges of strong town-gown relations during the capital planning process. We asked Mark Beck, director of capital planning at the University System of Maryland for insights into how institutions can more effectively invite town participation in a campus expansion planning effort. Engage Your Community Early and Often “It’s not so much what you do to engage your community, but how you do it.”Mark Beck, U System of Maryland The most important investment you can make is to engage your community as often as possible. Beck suggests that you can’t simply go through the motion of holding meetings and communicating via the web and newsletters. You have to actually listen and engage your community in the planning process. He points to examples of public meetings that he convened early in his career that weren’t successful because the university approached the discussion as an announcement of their plans rather than as a listening opportunity. Beck suggests making the meetings more regular, less formal, and more focused on dialogue. Equally […]

Fundraising Essentials: Perfecting Moves Management Webcast Recording

Get practical ideas and advice on the “art” associated with the science of moves management. Gain the knowledge you need to smoothly move prospects through the donor cycle and upgrade them to the next giving level. Throughout this training, you will learn: The right questions to ask and when to ask them Identifying prospects who need to be upgraded or downgraded How to effectively manage donor meetings to ensure outcomes are met Tactics for moving donors through each stage of the solicitation cycle Considerations for using data to guide strategy

The One Issue That’s Bigger than the Demographic Cliff

At a workshop I ran recently, I asked the participants to answer the question, “What’s one thing I know about leadership?” when they were introducing themselves. One of the participants, a brilliant researcher who directs three different centers, stated very plainly: “In higher education, you are always promoted into a job for which you have no training.” His comment wasn’t delivered with any cynicism—he was at the training voluntarily for precisely that reason. He wanted to learn more about leadership.  Over the last three years, I’ve worked with more than 75 groups on various college campuses at all levels—from Chairs, all the way up to Presidents and their senior teams. And I find that this exact same phenomenon exists at every single level. There are only two differences: The higher up in the institution, the less likely leaders are to admit that they need help; and the consequences of ineffective leadership are exponentially greater—even greater than the demographic cliff.   Higher education is unique in this way—most other people-driven businesses invest heavily in leadership. Higher ed, instead, has been slow to see the value. Instead, we prefer to prioritize a narrow definition of success—with high-impact publications, grant development, starting new programs, […]

Tackling the Challenge (and the Stigma) of Student Food Insecurity

In 12 years, the number of food pantries on college campuses has grown from 1 to 700. However, due to the cultural stigma of facing hunger, the existence of a food pantry, by itself, does not solve the issue of student food insecurity. In early 2019, the Hope Center reported that up to 45% of today’s higher education students face food insecurity. Many colleges and universities are responding to this alarming number by creating on campus food pantries to meet students’ dietary needs. In 2007, the College and University Food Bank Alliance knew of only one food pantry operating on a college campus. As of October 2019, the Government Accountability Office estimated that this number had grown to more than 700! While this growth is remarkable, the existence of a food pantry does not guarantee that food-insecure students are receiving the assistance that they need. The cultural stigma associated with facing hunger in the United States, of being seen by their peers receiving free food, can discourage students from utilizing on-campus pantries. The fear of stigma leaves administrators tasked with pantry operation with some difficult logistical choices: While conducting research into the many challenges of addressing food insecurity in higher […]

Makerspaces and Academic Incubators: Giving Innovation on Campus a Home

Listening recently to Melissa Kaufman, executive director of The Garage at Northwestern University (which incubated 147 start-ups in its first year), and David G. Broz and Todd Heiser, principals for Gensler, speak about academic incubators at our recent webcast (you can obtain a recording here), I was especially struck by the research showing the hunger for entrepreneurship among today’s traditional-aged college students: This generation of students has an entrepreneurial and creative spirit. We just need to create the spaces—innovation centers, makerspaces, academic incubators—that foster their learning and growth as young entrepreneurs. Illustrating this, Kaufman describes the culture of Northwestern University before the institution converted a parking garage into The Garage, a central incubator for the campus: “Students were incubating in their dorm rooms, in their homes; faculty were connecting in classrooms and lab spaces. But there was no one space where all these people could connect. We needed a space where they could work on their schedule, that would be available 24/7 and where they could meet creative entrepreneurs from elsewhere on campus. We needed to give innovation on campus a home.” What is an academic incubator? “We want to help students develop an entrepreneurial toolkit, but I don’t believe you can […]

Ghostwriting for the President: 3 Techniques to Capture Their Voice

“Let us never underestimate the power of a well-written letter.”– Jane Austen, Persuasion A decade ago, when I was getting started in the legal department at Missouri State University, one of our campuses became embroiled in a turf dispute with another educational institution. Stakeholders from both institutions met to explore collaborative options. The stakeholder meeting was wholly unsuccessful. In a last attempt to avoid an inevitable clash, our general counsel asked me to draft a message from our president to the other institution’s president (along with staff at the state department of higher education) advising them to stand down. Before drafting the letter, I met with the president and the other stakeholders who had attended the meeting. From their perspective, the offers made at the meeting were comically unreasonable. We felt disrespected and grossly undervalued. Based on those conversations, I decided the letter should be professional, but aggressive and decisive. I also decided the letter should be short and concise to convey our strength and confidence. I drafted a scathing letter, designed to evoke a negative reaction. The letter: No apologies. No sugarcoating. No counteroffer. No offers to meet again. I nervously delivered the letter to my president. He read […]

The Urgent Care Model as a Solution for Higher Ed Counseling Centers

Giving every student an assessment and 50-minute counseling session is no longer sustainable given the high volume of students needing mental health services. You are likely looking for new ways of delivering quality care to meet your students’ needs and manage your resources. Join us online to learn how the Urgent Care Model may be one possible solution for your counseling center. Dr. Will Meek from Brown University, creator of the model, will guide you through its key components and share tips for how you can implement the model on your campus. We will share a counselor’s typical daily schedule in the Urgent Care Model to illustrate how quality care is delivered to various students.

Navigating a virtual provost search during the pandemic

The below piece tells the story of Cal State Fullerton’s experience conducting a provost search virtually during the COVID-19 pandemic. The story is written from two perspectives: the first from the institution’s Vice President of Human Resources, Diversity, and Inclusion and Search Committee Chair; and the second from the now sitting provost. By sharing their experience, the article authors hope other institutions that find themselves embarking on a search in this continued virtual environment can gain ideas that positively impact the process. Perspective #1: David Forgues, Search Committee Chair and Vice President of Human Resources, Diversity, and Inclusion Pre-pandemic: Starting a provost search When our interim president was made permanent by the board in May of 2019, high on his list of priorities was to search for and appoint a new provost. Three interim provosts had served in the position since the last permanent provost departed. As we moved into fall and kicked off the search, we had no idea what was in store. We planned for this search along the normal cycle with groundwork to be completed in fall and advertising and recruitment over winter break and into the start of the spring semester. That would set us up […]

Parking Garage Advising: How Florida Atlantic is Test Driving a New Approach to Advising Commuter Students

by Lisa Cook, Academic Impressions Why We’re Taking a Close Look at FAU Florida Atlantic University has piloted several innovative strategies for providing students more timely advising and support. In fall 2014, FAU’s University Advising Services office started a resident hall outreach but struggled to come up with a plan to reach out to commuter students, who frequently attend part-time and only in the evening due to work and family commitments. Historically, all university offices closed at 5, which posed an additional challenge to reaching out to students with full-time jobs. The reality is that commuter students, who are often part-time, take longer to graduate, making outreach to that population especially critical. We talked with Joe Murray, director of University Advising Services, to learn more about the initiative. Taking Advising to the Parking Garage The idea to reach out to commuter students was the brainchild of Florida Atlantic University academic coach and advisor Jennifer Coisson, who herself had once been a commuter student and knew that commuter students often miss out on campus support services. Yet outreach to these students is difficult because FAU doesn’t have commuter lounges or any one spot on campus where commuter students congregate. Except the […]