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Jim Paskill
Jim has more than 20 years of experience in higher education marketing. As president of Paskill Stapleton & Lord, he works closely with the firm's clients in developing results-driven marketing and recruitment strategies. He has been instrumental in helping colleges and universities design and implement communication plans to reach prospective students at all stages of the college search life cycle. As creative director, Jim oversees the design and production of the award-winning higher education marketing materials produced by the firm. Prior to forming Paskill Stapleton & Lord, he served as an art director for several Philadelphia-area advertising agencies and as the creative director for one of the nation's largest consumer magazines.
Bill Hurlburt
Bill has 13 years of experience staying ahead of the curve in higher education web development programs. He believes best practices work until they don't, a website is never done, and you never know if something new will work until you try it and test it. In his current position, Bill directs all web and new media professional services and has developed Paskill Stapleton & Lord's proprietary i2e and AEP software applications. He serves as the lead consultant for web design and usability and has also been known to design a mean print piece as well. Bill holds a B.S. from Drexel University.
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