Developing Your Campaign Reports: Getting It Right the First Time

Related articles:Spring Clean Your Major Gifts Portfolio4 Lessons Learned from Campaign Volunteers at Gettysburg College Today, Ashlyn Sowell, Gettysburg’s associate vice president and campaign director, with input from Gettysburg’s director of advancement services, walks you through the process of developing effective campaign reports — and discusses several sample reports. We hope you will find this article useful and share it with your colleagues. As we prepared for our campaign at Gettysburg College, we knew that we had to have accurate, easy to understand, and useful campaign reports.  In addition to the staff needing to know where we stood on our progress to goals, our president and the trustees were interested as well.  Here are a few tips based on what we learned that might help you to get yours right the first time! 1. Clean Up Your Data Our last campaign ended in 2004, but believe it or not, we had some outstanding data issues to clean-up.  You can imagine – pledges that had not been fulfilled or written off, pledges that had been extended, planned gifts that had not been recorded accurately, etc.  We all wish we did not have these niggling issues, but we do. We had also […]

Navigating the Challenges of Faculty Retirement Incentives

REVIEWING FACULTY RETIREMENT INCENTIVES This article briefly reports the results of an informal poll of academic deans and offers expert advice from Jennifer Faust, a former associate vice president for academic affairs who has extensive experience in faculty affairs administration, including strategic planning, labor relations and grievance handling, faculty policy, faculty and department chair training and development, and faculty personnel management. It is widely recognized that the professoriate in the US is aging; with no mandatory retirement age and on the heels of sometimes-devastating drops in financial markets, faculty members are opting to delay retirement. A recent survey conducted by TIAA-CREF found that nearly one-third of faculty surveyed expect to work until at least 70 years of age (as compared to 25% of workers in other fields). At the same time, most colleges and universities face dwindling budgets, a factor that favors the lower salaries of newly hired professors and adjuncts. In addition, some—though by no means all—tenured faculty are less productive in late career stages. These factors have led a number of academic deans to ask: how might we incentivize faculty retirements? Asking Academic Deans About Their Approach In March 2014, Academic Impressions conducted an informal poll of about […]

Title IX Compliance: Steps to Take Today, Next Week, and Next Month

by Rabia Khan Harvey (Loyola University Chicago), Scott Warner (Franczek Radelet), and Lisa LaPoint (Academic Impressions) The White House Task Force recently released it’s 20-page report, “Not Alone: The First Report of the White House Task Force to Protect Students From Sexual Assault,” making it clear that addressing these issues is a top priority for the federal government. To help your institution enhance compliance efforts within a reasonable timeframe, we interviewed two experts on Title IX–Rabia Khan Harvey, assistant to the vice president for the Division of Student Development and Title IX Deputy Coordinator at Loyola University Chicago, and Scott Warner, partner at Franczek Radelet P.C. Below, Harvey and Warner discuss critical steps your institution can take to avoid an Office of Civil Rights audit and make a good faith effort to meet the recommendations of the Task Force’s report. What You Need to Do Today Lisa LaPoint: What is one step your institution can take TODAY to ensure compliance? Rabia Khan Harvey: Make sure all employees (including student-leaders such as RAs, Orientation Leaders, etc.) at your institution understand their duty to report all gender-based acts of misconduct/violence to the designated Title IX Coordinator and/or designated Deputy Coordinator(s). Scott Warner: Make sure […]

How Data Mining Can Increase Phonathon Acquisition

A NEW SERIES FROM JESSICA NENO CLOUD This is the second in a series on donor acquisition by Jessica Neno Cloud, CFRE, the author of Successful Fundraising Calls: A Phonathon Scripting Workshop. Cloud is the assistant director for fundraising initiatives and planned giving at the University of Southern Mississippi Foundation. She practices evidence-based fundraising with a focus on return on investment, and has a variety of innovative and effective techniques to share. You may also be interested in the first article in this series: “How Data Mining Can Increase Direct Mail Acquisition.” The leaky bucket is a common metaphor in annual giving. Organizations will not retain 100% of donors from year to year. In fact, most institutions have retention rates far below that. Without acquisition work to bring on first-time donors, most of our organizations would flat-line within a short period of time. However, acquisition work is expensive. The best acquisition results usually come from the phonathon program, where conversations can be tailored to the prospect’s interest and have a human touch. Acquisition mailers usually have poor results, but surely there is some low-hanging fruit in your database that would prefer a mailing. (To learn more, read our article on […]

5 Mistakes Too Many Institutions Make in the RFP Process

A NEW SERIES ON RFPs, CAPITAL PLANNING, AND PUBLIC/PRIVATE PARTNERSHIPS This is the first in a series of articles by Neil Calfee. Currently the principal of NPC Group, specializing in the creation and negotiation of public/private Partnerships, Neil Calfee previously served as Arizona State University’s director of real estate development. He has over 15 years of experience in development and management of complex development projects involving partnerships between government entities and the private sector. This article reviews 5 mistakes institutions commonly make in writing an RFP document. Calfee’s next article will review 5 frequent mistakes made in the solicitation and evaluation of responses once the RFP has been issued. You may also be interested in his recorded training, “Creating Financial Expectations in the Housing RFP Process.” So you want to issue an RFP for a campus capital project, how hard can that be? Quite easy, actually. But simply getting an offering on the street and administering a successful RFP process that brings you a quality development are two different things entirely. Here are 5 things that many institutions miss in their RFP processes: 5 mistakes that can cause annoyance at best or can completely derail the effort at worst. Mistake 1: […]

Is Your Spring Admissions Program Effective?

With approximately 25% of students beginning college at a time other than the fall term (National Student Clearinghouse, 2012), the picture of the new student experience is becoming more fluid every day. Yet, many schools don’t provide customized support to assist with the differing considerations these students face. To ensure that you are investing appropriately in the success of this sizeable (and growing) group, you will need to consider several factors. In a recent online training from Academic Impressions, Chrissy Roth-Francis, director of new student services at UC Berkeley and Keith Lopez, assistant director of transition programs at Colorado State University, suggested best practices for meeting the needs of this special population of students. An Incomplete Picture Given the growing percentage of non-fall/spring admits, constructing programs and evaluating outcomes in a one-size-fits-all approach is obviously painting an incomplete institutional picture. One of the challenges to addressing this, however, is the lack of a centralized repository on resources and best-practice guidance. Roth-Francis makes the case for more focus on these students by highlighting the following areas with room for improvement: It Doesn’t End with Admission: Supporting Spring Admits Effectively While offering spring admissions may increase institutional enrollment numbers, you also need […]

How Important is Your Institution’s Reputation? A Strong Naming Policy Can Help You Protect It

In February 2013, a South Florida university announced a 12-year, $6 million naming gift to name their football stadium for the company of an alumnus. The gift itself had all the hallmarks of a very natural extension of a deep relationship: the donor was an alumnus and former chairman of the university, and he had a track record of donating to the university and hiring its Alumni. There was just one problem. And it was a big problem. The donor’s business was owning and operating prisons in North America, Australia, Europe, and South Africa. And, as SBNation reported, “Not only was [this] a company that explicitly makes money off of incarcerating people, a moral quandary of its own, it’s drawn criticism from within that industry for several alleged incidents of widespread inmate mistreatment.” As could have been anticipated, the public outcry against the naming, the gift, the university, and the donor was swift, loud, and relentless. The stadium naming deal was dropped in April. Diagnosing the Issue At the root of this outcry was one fundamental issue: there appeared to be little alignment between the vision and values of a for-profit prison administration company and that of a student-centered institution […]

How Data Mining Can Increase Direct Mail Acquisition

A NEW SERIES FROM JESSICA NENO CLOUD This is the first in a series on donor acquisition by Jessica Neno Cloud, CFRE, the author of Successful Fundraising Calls: A Phonathon Scripting Workshop. Cloud is the assistant director for fundraising initiatives and planned giving at the University of Southern Mississippi Foundation. She practices evidence-based fundraising with a focus on return on investment, and has a variety of innovative and effective techniques to share. Higher education fundraisers have the benefit of enjoying a natural constituency. We don’t have to go out like a small non-profit, buying the list for a niche magazine and hoping to build up a database mailing by mailing. Our industry graduates more constituents each semester and to one degree or another, they all have some built-in affinity for our institutions. This can be a bit of a double-edged sword though. While we don’t have to hunt for prospects, it is often true that we often have more people in our database than we can possibly reach. This is where data-mining comes in. It’s crucial to understand that blanket mailings to every prospect in our database can quickly become a money-losing strategy. We need to be smart and selective […]

Strategies for Recruiting and Retaining Alumni Reunion Volunteers

DO YOU HAVE A SUCCESS STORY IN ALUMNI VOLUNTEER MANAGEMENT? Gwen Doyle, program manager at Academic Impressions, is looking for success stories to feature in upcoming events and articles. If you have tried something innovative and effective in managing your alumni volunteers, we encourage you to share your story. Contact Gwen Doyle at 720.988.1258 or email gwen@academicimpressions.com. by Casey Hudson (Academic Impressions) Volunteers are vital to the success of any alumni event—especially a reunion. And maintaining a large and enthusiastic volunteer pool requires a variety of recruitment techniques, appropriate training, and an engaging volunteer experience. During a recent Academic Impressions training, Andrea Petrie, director of development for Marquette University’s College of Nursing, and Taylor Schult, senior engagement officer at Marquette, discussed ways to make the volunteer experience more alumni friendly as a part of an overall plan for building better reunions. Here are several highlights. Using All the Resources You Have to Recruit Volunteers Is your advancement shop taking full advantage of the human and digital resources available for recruitment? Petrie and Schult recommend some simple techniques that can easily be adopted or adapted to fit into any recruitment strategy: Personally invite previous volunteers to volunteer again. Ask volunteers if they […]

Making Summer and Special Sessions Successful: 4 Key Factors

A NEW SERIES This is the first in a series of articles from Ken Smith, Virginia Tech’s vice provost for resource management and institutional effectiveness. Smith has both chaired and staffed multiple committees charged with overall improvement of special sessions operations at Virginia Tech. He holds a PhD in Educational Leadership from Virginia Tech. You may also be interested in Smith’s recent podcast, “Approaching the Academic Calendar More Creatively.” More colleges are considering offering special sessions outside the traditional academic calendar. In some cases, institutions are moving beyond summer and winter inter-sessions to provide condensed terms in May (immediately following spring term) or August (immediately preceding fall term). There are even “spring break” sessions that offer opportunity for very compressed but innovative courses. Special sessions not only provide the institution with financial gains by generating additional tuition revenues; they also offer opportunities to improve student success, completion rates, and job readiness. For example: For faculty, special sessions can offer not only extra pay but also an opportunity to try out innovative approaches to teaching a course. Because of the shorter time frame, many special session courses are delivered with a mix of on-line and in person instruction.  Certain types of […]