Category: Blog

Why Measuring Diversity Matters

by Jon Boeckenstedt (opens in new tab)

This is one of two companion articles that form a dual installment in our “Changing How We Understand the Market” series. The companion article to this one is “How the Simpson’s Index Can Offer Universities a Different Look at Diversity” by Jon Boeckenstedt. In this series, we analyze current enrollment and demographics data, uncovering stories that challenge how institutions often understand their marketplace—or that shed new light on emerging trends. We want to encourage a deeper look at the implications of today’s marketplace data. We hope that you will share these stories across your institution and use them to start critical conversations to drive not only enrollment strategy but discussions of curricular offerings, student support, and course design. While we’ll highlight findings and stories worthy of closer attention, each article includes an easy-to-use Tableau dashboard that you and your colleagues can use to drill deep in the data yourself. Also in this series: _______________________________________________________________ by Ricardo Azziz, Regents’ Professor, Augusta University;Former President, Georgia Regents University & Georgia Health Sciences University;Senior Fellow, Pullias Center for Higher Education, University of Southern California Diversity. Seems to be top of mind in a lot of conversations on university and college campuses today, not the […]

One Big Mistake New Presidents Make

by Kathy Gaval, Ed.D. (opens in new tab), Patrick Sanaghan (opens in new tab)

A presidential transition can be a fragile time for any campus; expectations are high and so is the stress level. Almost everyone wants the new president to be successful and create a new beginning for the institution. The transition process can be a minefield of challenges and opportunities, and a new president must navigate both of these carefully and strategically. Several years ago, we co-authored a book, Presidential Transitions: It’s Not Just the Position, It’s the Transition (Praeger, 2008). In the process, we talked with scores of presidents about their own transitions, and they were surprisingly open to discussing the good, the bad and the ugly parts of their journey. We have continued these conversations with a whole new set of presidents, and once again, have learned a lot. Many Presidencies Derail in their First 3 Years In the continually changing world of higher education, what happens at the micro level when there is leadership transition in the campus presidency has a disproportionate impact. That is to say that the higher ed world is shifting and issues loom large, the pace is lightning fast, and the learning curve is steep. All too often, presidencies derail before they have barely begun. Frequently, presidencies […]

Developing a Metrics-Driven Culture within Student Affairs

by Paul Marthers (opens in new tab)

Series: Managing the Student Lifecycle This new series convenes expert perspectives on student success and predictive analytics. We hope to empower enrollment managers, student affairs professionals, deans, and faculty to think deeper about their student data, predictors of success, and managing the student lifecycle holistically from recruitment to retention to completion. Earlier in this series:Improving Student Success Can’t Be a One-Office Effort Metrics-driven student affairs: Can it be done? Why is it difficult? How do we get there? Enrollment management and student affairs offices tend to agree that managing the student lifecycle to promote greater levels of student success requires collaborative effort. Yet as enrollment and student affairs offices move to work more closely together, there can be cultural disconnects over the extent to which those offices rely on data and analysis in their day-to-day work. Managing the student lifecycle intentionally and effectively will require bridging that gap and adopting a more metrics-driven approach in student affairs. Closing the Gap For enrollment managers, metrics are already a part of their daily work. Enrollment management has been a data-driven culture for more than a decade. In fact, sometimes enrollment managers feel like coaches whose success gets measured by wins and losses. […]

Financial Modeling for New Academic Programs

by Melissa Morriss-Olson, Ph.D. (opens in new tab)

Also in this series: Is it Time to Launch that New Academic Program? The Art and Science of Answering that Question Feasibility Checklist: The Science of Bringing New Academic Programs to Life Developing a 4-Year Financial Proforma In my previous article, Feasibility Checklist: The Science Behind Bringing New Academic Programs to Life, I discussed the importance of cultivating a discipline around process and metrics to new academic program development and success. Gaining a clear and accurate sense as to what it will take to launch and sustain your new program before you enroll your first student is a critical prerequisite and a helpful exercise for surfacing and testing important assumptions. At Bay Path University, all new academic program proposals must include a four-year financial proforma, which is typically developed jointly by the dean, the chief financial officer, and the provost. Through this process, we invariably surface financial assumptions, strategies and program operational plans or outcomes that when checked more thoroughly prove to be unworkable or in need of revision. For example, in developing a new graduate program a few years ago we discovered that our “creative” approach to structuring the curriculum was not financially viable without some major tweaking. The financial […]

What if an Alum Generated $200,000 for Your Institution, Without Writing a Check?

by Ron Cohen (opens in new tab)

Most alumni have far greater value to give their alma mater than the checks they write, or what wealth screenings might find. The value comes via the lives they lead, the talents they’ve acquired, the enthusiasm they maintain for their own undergraduate experiences, and their strong inclination to pass along what they know. Their powerful, personal stories can generate a larger network for an institution — or, as you will see in the scenario below, tuition dollars — in ways other than a direct financial gift from that alum. Advancement staff can and should be harvesting this type of value. The following is a true story. The Michael Scenario “Michael” graduated from a liberal arts college in the Midwest. His college runs a terrific volunteer program in which alumni contact prospective students as part of the recruitment process. Michael signed up pretty much as he was walking across the commencement stage a few years ago. He then moved to the West Coast to start a job – and in his spare time, he began talking to a lot of prospective students interested in his college. The college publishes an annual report that thanks program volunteers and shows how they interacted […]

A Competency-Based Approach to Career Services in Higher Ed

We had the opportunity recently to connect with several innovators in career services whom we met through a recent CAPA conference; one of these was Dr. Audrey Murrell, the associate dean of the College of Business Administration and director of the David Berg Center for Ethics and Leadership at the University of Pittsburgh, School of Business. Audrey Murrell has developed a unique, competency-based career development curriculum at Pitt Business. We asked her about that program — its key components, what other institutions can learn from it, and how it is responding to critical trends in career services. Here is what she shared with us. How Career Development is Changing Academic Impressions. Audrey, thank you for this conversation. First, can you tell us a little about how you see career services changing today? What are the trends that career services professionals need to be paying the most attention to? Audrey Murrell. Previously, universities have tended to take a very centralized approach to career development, where career services functions as a one-stop shop to meet the broad needs of students on campus. What I’ve seen is the need for more specialization. Some schools of business have a separate but complimentary career services office or […]

Developing a High-Performing and Productive Advising Department, Part 2: Assessing and Meeting Employee Needs

by Sue Ohrablo, Ed.D. (opens in new tab)

READ THE WHOLE SERIES: Academic advising staff, comprised of both administrative support staff and advisors, may experience a great deal of stress and frustration as they work to manage the expectations of both students and administration. As frontline personnel, they are the first to be confronted when students experience problems and express dissatisfaction, yet they have little authority or control. By including these constituents in decision-making and planning, advising administrators are able to benefit from their diverse perspectives and maximize on the skills that each staff member brings to the department. This is particularly important because when we establish systems and procedures in response to student needs, there is frequently a risk that advising personnel will view these changes in a negative light. Advisors may anticipate that their own needs will be deprioritized as we work to meet the needs of students. For example, an edict such as “Advisors have 24-48 hours to respond to students” may cause additional stress on advisors who are already facing challenges in managing their workload. I recommend examining practices and procedures regularly, observing the impact on advising staff, and soliciting staff feedback proactively, so that you can begin to address employee needs while also […]

The $10,000 Bachelor’s Degree That Works

by Daniel Fusch (opens in new tab)

A few years ago, National Louis University in Chicago, which has historically served adult working students, has launched the new Harrison Professional Pathways Program, which provides access to bachelor’s degrees for traditional-aged high school graduates from all socioeconomic and academic backgrounds, but aims in particular to increase college access and success for first-generation, often low-income students. Priced at only $10,000 per year, the program is remarkable both in its outcomes and in the intentionality of its design. The curriculum, student support, and the financial model were all designed deliberately to meet the needs of this student demographic. The program was launched in response to a low (14%) four-year college completion rate for Chicago Public high school freshmen. This caught our attention; here in Denver, CO, where Academic Impressions is based, the four-year college graduation rate for Denver Public Schools graduates is just 9%. These low percentages are red flags, and when colleges can innovate to answer this societal need, that is a clear win. It takes courage on the part of the institution’s leadership to create the space needed for that innovation and to dedicate institutional resources toward it, and it takes intentionality to do so in a way that […]

Developing a High-Performing and Productive Advising Department, Part 1: Assessing and Meeting Student Needs

by Sue Ohrablo, Ed.D. (opens in new tab)

READ THE WHOLE SERIES: Ask academic advising professionals what they perceive to be the primary role of academic advising, and you’ll most likely hear responses such as “to help students,” “to serve students,” or “to facilitate student growth and development.” All are appropriate responses which get to the most basic reason that advising departments exist; however, these objectives often remain ambiguous and ill-defined. What does “help” or “serve” look like? How is it achieved? Advising administrators need to assess the specific needs of the students whom they serve and implement a specific plan for meeting those needs. Here are three strategies for assessing student needs and three strategies for meeting student needs. 3 Strategies for Assessing Student Needs 1. Student Feedback: Formal Assessment Formal instruments, such as student satisfaction surveys, can be used to solicit feedback from students regarding their advising experience. When selecting or developing such an instrument, it is important to consider what it is that you most wish to learn. For example, surveys of this type are often designed to collect feedback on the advisor’s behaviors and characteristics. However, it is equally important to examine processes and student expectations in order to obtain a big picture view […]

3 Ways to Address the Cost/Quality Challenge Facing Higher Ed: Lessons from the Healthcare Sector

by James E. “Cid” Seidelman, Ph.D. (opens in new tab)

Series: Costs Down, Quality Up Historically, initiatives to improve quality have also meant added cost—smaller class sizes, more faculty who conduct research, etc.—but this is no longer a sustainable model for all institutions. What are the innovations that can actually drive the cost to educate a student lower while driving critical outcomes like student success and completion higher? This series offers provocative questions that challenge the cost-quality paradigm and the old ways of managing institutional strategy and growth. Also in this series: 3 Ways to Address the Cost/Quality Challenge Facing Higher Ed: Lessons from the Healthcare Sector In a previous article in this series, I noted that many colleges and universities are trapped in the thinking that quality can only be increased if costs are increased. This is a paradigm we have to challenge if we are to find a sustainable business model for our colleges and universities. At the end of that article, I issued this call to action: “Let’s empower our colleges and universities to learn from the success of other organizations and other industries.” Healthcare, for example, has a number of success stories where unnecessary procedures have been eliminated, clinical outcomes have improved, patient engagement has increased, and costs have been […]

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