Fundraising for Presidents, Deans, and Boards
An interview with James Langley (Langley Innovations) Recently, we reached out to Jim Langley, founder of Langley Innovations and the author of three bestselling Academic Impressions guides for institutional advancement: We asked Jim to share the philosophy behind these four unique books and what he hopes development officers and their partners on campus will learn as they look to create a more sustainable future for their institutions. AI.Why these books? Why are these books so needed? Why are they especially important now? Jim Langley.What these books bring to the market is a sense of the new realities in which philanthropy operates. They are very different realities than those in which philanthropy operated even a decade ago; they are very different from several decades ago. When you look at the market, there are a number of fine books out there about the tactics and techniques of fundraising, but they are ‘of a time.’ These books start to address what we can do to create the conditions for sustainable fundraising in the present and going forward. I think it is fair to say that in the past 10-15 years, there was a widely held assumption within higher education that a great deal of […]