Reimagining Relationship Building for Major Gift Officers
During the pandemic, many institutions had a banner fiscal year because of an unanticipated amount of major gifts. This has proven to advancement leaders that the major gift officer role can be done successfully remotely. As a result, now that institutions are returning to in-person work, albeit with greater flexibility than before, it is time to apply the best of what was learned from virtual engagement work and incorporate it into the traditional model – redefining the role of the major gift officer. Join us online to discuss how to make smart choices related to how you build relationships with your major donors using a combination of traditional and virtual strategies. This training will be led by Rebekkah Brown, Vice President for Development and Alumni Relations at Muhlenberg College and P. Kevin Williamson, Assistant Vice Chancellor for Major Gifts and Constituent Giving at North Carolina A&T. You will engage in conversations with your peers on how: Discovery work has changed by becoming more efficient Closing and documenting gifts are being done electronically Travel schedules can be made more strategic
