Selling Your Value to Adult Students

More than ever, you need to have a clear value proposition and clear messaging to differentiate yourself from your competitors who offer specific adult-focused undergraduate, graduate, and/or degree-completion programs. Join us to learn what aspects of your program you should be emphasizing to your prospective adult student markets. Throughout this training, you will see numerous institutional examples of successful communications for non-traditional students across multiple channels.

Proven Approaches to Building
Corporate Engagement

Gain tactics and review multiple models for better engaging corporate partners. You will learn new ideas for comprehensively approaching multi-dimensional corporate, foundation, and industry relationships. Our expert instructors will share best practices for: Identifying potential high-impact corporate, foundation, and industry partners Using relationship-building strategies and tactics that result in integrated relationships Developing metrics for measuring success in your corporate engagement efforts

Strategies for Improving Donor Retention

Take a fresh approach to your fundraising efforts in a way that improves donor retention. Agenda The Donor Attrition Story Current landscape of retaining donors Understanding context compared with commercial sector Understanding Donor Behavior Using data to see donors’ storyboards Essential donor reports Student information Taking a closer look at current solicitation, gratitude, and re-solicitation processes Strategies for Increased Donor Retention Seven segments to better understand donor behavior Redeveloping Communications to Enhance Donor Retention Examples of donor retention pieces based on behavior Depicting institutional needs, rather than blanket annual fund solicitations Crowdfunding Transforming current retention rates Shifting the Culture from Dollars and Donors to Retention Mitigating short-term focus Understanding big picture and benefits of shift

Key Decisions for Decentralized
Budgeting Implementation

Join us online to discuss the pros, cons, and impact of critical decisions related to revenue and expense allocation in a decentralized budget model. Featuring lessons learned from Miami University and South Dakota State University, this training is perfect for institutions who are preparing to implement decentralized budgeting at their institution but want to do so in a deliberate and planned manner. This training will help you determine your own method for: Establishing provisions for specialized programs Determining recovery and chargeback for facilities and administrative costs Accounting for off-campus provisions and cross-listed courses Ensuring appropriate oversight, decision making, and communication

Identifying and Developing Future Department Chairs

Build a bench of department chairs who can advance academic programs, power research, and attract funding. Agenda The Department Chair Role Talent Identification What skillsets to look for in potential department chair candidates Who has the service mentality – who shows up and who makes a difference Importance of credibility and how to coach colleagues to get prepared Selecting people with emotional intelligence Getting Colleagues Ready for Management/Leadership Roles Internal and external professional development Increasing their profiles, competence, and credibility in the eyes of their peers Providing coaching and mentoring Working with New Department Heads The first ninety days Staying on a learning and development path Evaluate the unit and opportunity Ongoing Development and Support Regular feedback and coaching Advanced career mentoring Identifying professional development needs and support

Creating Brand Awareness in the Adult
Student Market

Learn how you can increase your brand relevance and become “part of the conversation” among a growing adult student market. Through numerous institutional examples, this webcast will teach you how you can position your specific programs and services to appeal more directly to prospective adult students. Whether your institution is looking to begin bringing in adult students for the first time, or is trying to strengthen your existing brand awareness among adult students, you will leave with ideas for applying what you learn to both improve and better position your own offerings.

Three Solutions for Impacting STEM Retention

Learn how you can retain more STEM students by ensuring that you engage them in their interest areas, while helping them master critical math concepts. Throughout this webcast, you will see an innovative model for redesigning your STEM curriculum to remove barriers in your curriculum that cause retention setbacks for your students. You will leave better able to address bottlenecks in your curriculum, provide accelerated pathways for students, and help students succeed even before they arrive on campus.

Active Shooter Training: Preparing Your Faculty and Staff

Equip yourself to regularly train your faculty and staff for active shooter incidents. Agenda Essential components to include in your training Best methods for training faculty & staff Proven protocols for active shooter scenarios How to overcome fear/resistance Q&A

Financial Ratios: Strategic Assessment and Communication of Your Institutional Health

Analyze your Composite Financial Index (CFI) more meaningfully and use it to engage key stakeholders in a conversation about your institution’s financial health. During this webcast, you will have the opportunity to use sample institutional profiles to apply what you learn and better answer strategic questions, including: How long could you operate with no influx of revenues? Are your reserves strong enough to pay your total debt in case of an emergency? Is the return on your net assets sufficient to ensure your financial sustainability? Are you able to cover operating expenses with recurring revenues?

Translating Your Student Development Services for Online Students (Webcast Recording)

As online student enrollment grows, it is critical to ensure that you are creating an engaging support environment. Current models in student affairs are primarily oriented around face-to-face, brick and mortar institutions and interactions. This webinar will give you the information you need to help you create a pathway to transition your most important student services to meet the unconventional needs of online students. Toolkit for Translating Your Services In addition to your webcast registration, you will receive a resource packet to help you as you transition student development services online, including: Articles Institutional examples Case studies

Small Events for Donor Cultivation

Are you moving toward smaller donor events? Agenda The Changing Landscape of Donor Cultivation What is a small donor cultivation event? Utilization of cultivation events Different types of cultivation events (Jeffersonian, etc.) Developing a strategy for small donor cultivation events Themes Different models to fit your institution’s needs Identifying your donor segments Resourcing your events Roles of staff in cultivation events What this looks like in practice Event Metrics The use of event metrics in planning Event metrics for different teams in your shop Getting Started

Managing Difficult Faculty

Learn how to address behavior and performance problems of your faculty more effectively. Agenda Successful example of managing a difficult faculty and habitual bully Common “difficult faculty†types and their behavioral challenges Identifying problems early Working with your Human Resources department, dean, and provost Setting expectations and holding faculty accountable How to protect your department’s faculty, staff, and operations from the impact of the difficult faculty member

Auditing and Improving Customer Service on Your Campus

Learn how to assess your current level of customer service on campus. During the program, you will walk through both a physical environment, or “servicescape,” scan and a communications audit. The results of these audits will allow you to evaluate how your office or department’s physical environment and communications are affecting the service you provide. Throughout the webcast, you will also hear a detailed case study from Michigan Technological University. This case study will allow you to see how Michigan Tech successfully implemented a Service Innovation Committee and developed a Customer Service Manifesto to help operationalize a meaningful service culture shift on their campus. “This webcast provided information and tools that could be used easily to improve customer service.” – Pam Johnson, Associate Dean for Institutional Advancement and Community Services, Gadsden State Community College

Fundraising Essentials: Perfecting Moves Management Webcast Recording

Get practical ideas and advice on the “art” associated with the science of moves management. Gain the knowledge you need to smoothly move prospects through the donor cycle and upgrade them to the next giving level. Throughout this training, you will learn: The right questions to ask and when to ask them Identifying prospects who need to be upgraded or downgraded How to effectively manage donor meetings to ensure outcomes are met Tactics for moving donors through each stage of the solicitation cycle Considerations for using data to guide strategy

Fundraising Essentials: Successful Donor Visits

Learn how to strategically approach prospect and donor visits. Agenda Preparing for a productive meeting Getting the right Information needed Choosing the best location/setting Successful meeting strategies Setting meeting agenda and outcomes Reading the donor Conversation timing Managing transitions Overcoming roadblocks Cues if working with another fundraiser, dean, etc. Tactfully ending a meeting early Post-meeting Writing effective contact reports Following through on next steps This program is a part of our Fundraising Essentials Series.

Restructuring and Rethinking Student Affairs with FLSA

Reimagine and restructure your student affairs operations in light of the new FLSA regulations. Agenda Quick overview of 12/1/16 regulatory changes Two methods (and current examples) for moving positively into the future Restructuring the work Good work rewarded with more work When do we work? Rethinking the work Necessary work Connecting the dots Types of classifications Culture change Application and Review Where do we go from here?

Soliciting Endowment Support

Raising funds for your endowment can be one of the most confounding fundraising tasks, but doing so is also an important part of a long-term, sustainable fundraising strategy. Learn how to more effectively raise endowed gifts for your institution. Our expert instructor will share insights on: Developing language and gaining buy-in for endowment fundraising internally Understanding how to talk about and solicit endowed funds with donors Identifying endowment prospects Closing gifts for your endowment

Risk Management for Non-Student Minors on Campus

Are you prepared to protect your institution and non-student minors who come to your campus? Agenda Why Are We Talking about Minors on Campus? Current landscape and trends Increased awareness leads to increased scrutiny Inherent risks hosting non-student minors Taking inventory: Identifying programs that bring minors to your campus Finding Solutions to the Challenges of Hosting Minors Locations Public spaces Residence halls Operations and standards Hiring Training Safety Tracking youth programs and events Applying appropriate policies to gray areas Final Q&A

Strategic Stewardship for Major and Principal Donors

Understand how to better steward your biggest and most important gifts to encourage future giving. Agenda Strategic Stewardship in Practice The look and feel of customized donor relations Perfecting the “surprise and delight†factor Eight Areas of Engagement Understanding the different areas of focus for your plan Examples in each area Walkthrough: Sample Strategic Stewardship Plan Work it out: using a template to begin Considerations for each plan Things you should know about your donors

Telling Your First Destination Narrative

Learn how you can use career outcomes and first destination data more effectively both internally and externally at your institution. Using the NACE standards, this webinar will help you gather and present data beyond salary and placement information to paint a clearer picture of the work that your career services office is doing on campus. Specifically we will focus on: Using creative methods for collecting first destination data Moving from data to a compelling impact narrative Sharing your story with internal and external stakeholders During the training you will hear a case study from Colorado State University. CSU tells its first destination story in a clear and compelling way which has led to increased resources and visibility for its program.