What Development Teams Get Wrong about Donor Relations

Most would agree that there is no fund development without donor relations. Consider this article a personal perspective—informed by more than a decade of donor relations and stewardship experience—about the missed collaborative opportunities between development and donor relations teams. There is no time like now to create partnerships to address the divide. As an industry, we have segmented out donor relations and stewardship as separate efforts that take place after we have established relationships with our donors. We pass new donors along with the signed buck slip to those who have been trained to maintain the warmth of the donor’s relationship with the institution until pledges have been paid or until it seems like the right time to make the next big ask. Some Crucial Rethinking I would like to challenge the development officers out there to think about the role that you play with a new prospect. You are introduced to someone who may be interested in your cause. You may request research to identify this individual’s home value, past event attendance, known associates or interests. You check into a past charitable giving history to your organization and anything else that may pop up in a Google search. In short, you put […]

Spotlight on Innovation: How Texas A&M – Corpus Christi is Using Online Supplemental Instruction to Boost STEM Student Success

SPOTLIGHT ON INNOVATION SERIES The US Department of Education has awarded the multi-million dollar First in the World grant to 24 colleges and universities that are innovating to solve critical challenges with access, recruitment, retention, and student success. At AI, we have interviewed each of the recipients to learn more about the projects these institutions are pursuing, how their approaches are unique, and what other colleges and universities can learn from these new efforts. Texas A&M – Corpus Christi already offers face-to-face supplemental instruction (SI) for many barrier STEM classes and has seen it boost retention and graduation. However, the number of students who took advantage of SI remained low in comparison to the number of students in the courses. Students frequently reported they could not attend face-to-face sessions due to schedule conflicts or jobs. Dr. Patricia Spaniol-Mathews, Executive Director for Programs for Academic Student Support, hopes to eliminate that obstacle by piloting an interactive online supplemental instruction program with the $3.3 million First In The World grant.  It is an exciting opportunity because the online option will eliminate schedule barriers, increase the number of students who can benefit from supplemental instruction, and hopefully boost STEM retention and completion rates […]

What College Leaders Need to Know About Responding Rapidly to a Crisis

How do you manage a crisis in a world that expects instant response and immediate communication? Colleges and universities all too often face a series of challenges in responding actively and speedily to a crisis or emergency on or affecting the campus, but they needn’t reinvent the wheel: there are proven models developed in the government and military sectors that can be applied to the higher ed context. To help senior leaders in higher education improve their crisis preparedness, we’ve assembled and interviewed a panel of experts, including Dr. Connie Book, provost and dean at The Citadel; Major General Jim Boozer, US Army (Ret.); and Colonel Cardon Crawford, US Army (Ret.) and Director of Government and Community Affairs at The Citadel. Resources: You can read an interview with this panel in this earlier article. And here — in this article — you can listen to a brief audio interview with Colonel Cardon Crawford about the need for “emergent crisis management,” and how emergency crisis management differs from the crisis communications planning of the past. A transcript of the interview follows. You can also meet Colonel Cardon Crawford and Major General Jim Boozer in person for an in-depth training at the […]

5 Tips for Improving International Alumni Data

Today, international alumni relations looks and feels: Successful programs require leadership support, designated staff management, volunteer engagement and resources such as budgets and updated data. With current databases, our efforts are only as good as the information we have — or the information we are getting today. How are we tracking international alumni? Does this area need a thorough review before we start outreach? Can we begin to track international students better? POLLING ALUMNI RELATIONS PROFESSIONALS In a recent online training with Academic Impressions increasing international alumni engagement, I asked participants what their greatest challenge was in engaging international alumni. More than 85% of responses agreed that incomplete, insufficient, old, and/or the lack of international alumni databases proved their most challenging obstacle. You can order that training here. As a follow up to it, I want to offer these five tips for improving international data management practices: 1. Know the depth of current data and create records for “non-traditional” alumni First, do the research needed to track when the first international students attended your institution and how the demographics have changed over time: 2. “Internationalize” current systems Output is only as good as input. The success of engaging international alumni […]

Training Peer Mentors for First-Year Students: What’s Missing

Peer educators can serve as an effective front line in the student development and academic success of first-year students, and employing peer mentors (either as employees or as volunteers) can save on costs. Yet many institutions provide only the most cursory training and orientation for their peer mentors. This week, we turned to Sarah Whitley, the forward-thinking director of first-year experience and family programs with Longwood University. We asked her what critical efforts are often missing from peer mentor training. Here are three items she drew our attention to. Introduce Student Development Theory “One thing that I have found incredibly useful and successful, and that many universities aren’t doing, is to actually provide a training session on student development theory. I know that probably seems a bit “heavy” for undergraduates. It seems like more of a graduate school topic. But offer a basic overview to kick off your training program, because it’s really important for the peer mentors to understand the developmental level of new students coming into the institution.”Sarah Whitley, Longwood University Whitley suggests that a basic overview of Chickering and Perry and brief discussions of student development vectors, how students are trying to make decisions, and how students […]

How Do You Make the Case for Funding Maintenance and Renewal for Campus Facilities?

YOU’LL ALSO WANT TO READ:Benchmarking Deferred Maintenance: A Recent Survey (May 2012)Proactive Approaches to Deferred Maintenance (November 2011) In our January – February 2012 survey of facilities managers (read the executive summary here), Academic Impressions learned that while physical plant operations at most institutions have assigned a high priority this year to addressing their deferred maintenance backlog, many falter in making an effective case for funding facilities replacement and maintenance needs. We turned this week to Daniel King, facilities manager at Auburn University (Auburn, AL), who has recently done some innovative thinking and piloting around just this issue. Here are two ideas Dan King offers – one for working with academic leaders to prioritize “small and modest” maintenance projects, and one for communicating to institutional leaders the big picture of the institution’s replacement and renewal needs. A Clear Process for Prioritizing Maintenance Projects Auburn University has piloted a prioritization process that involves soliciting maintenance needs from across campus and then meeting with the provost to evaluate the proposed projects on a regular basis. The keys to the process are the involvement of the entire campus in a discussion of the institution’s maintenance needs and transparency around the decisions made. King’s […]

Strategies to Build & Sustain Your Donor Base

Strategies to Build & Sustain Your Donor Base A 6-Part Discussion Series for Annual Giving Professionals   Recorded on October 11, 2023 | Recorded on October 18, 2023 | Recorded on October 25, 2023 | Recorded on November 1, 2023 | Recorded on November 8, 2023 | Recorded on November 15, 2023 REGISTER Gain new ideas in community with other annual giving professionals to strengthen donor acquisition and retention. Overview As competition for donor dollars increases, it’s more important than ever to build solid strategies around the three critical components of the annual giving fundraising cycle: acquisition, participation, and retention. Join us for a discussion series to learn new ideas for how to build and sustain a healthy donor base. In community with other annual giving professionals across the nation, you will engage in dialogue, share current practices, and have space to ask questions about how to apply these new strategies at your own institution. Each session will be co-facilitated by our expert panel, Nky McGinnis, Executive Director of Annual Giving Programs at the University of Rochester, and Tyrell Warren-Burnett, Senior Director of Annual Giving at Oregon State University Foundation. Collectively, they bring 25+ years of experience to the table […]

Higher Education: Your Life May Depend Upon It

also by Robert E. Johnson, Ph.D. (Learn more in the recorded webcast: The Future of Work and the Academy) Higher education and the coveted bachelor’s degree was once the essential launch pad to economic stability. Now, it seems it is something more. In to a new report published by Brookings, “Mortality and morbidity in the 21st century,” Princeton professors Anne Case and Angus Deaton explore the patterns and trends that have led to a decline in the life expectancy of middle-aged white people without college degrees since the late 1990s. Spoiler alert: education is the key distinction, and differences in life expectancy do not appear due simply to an economic division. In this paper, we will take a look at the changing landscape of work and what this means for higher education. We’ll look particularly at manufacturing. Note: All segments of our economy are in some form of disruption. Manufacturing is an obvious and easy industry to use as an example as the devastation can be seen and understood. Rising automation and machine intelligence will creep into and replace the knowledge workers with the same voracity with which the physical workers have been supplanted: How We Got Here We lost a […]

Why Donors Give: It’s Not What You Think

Series: Creating the Conditions for Support Everyone is trying to raise more money. Rather than simply suggest the next tactic that can boost giving in the short-term, this series offers a more intensive look at the strategic thinking that drives philanthropic support: Why do donors give? How do institutions strengthen their core and emphasize initiatives worthy of support? How do we align strategic plans, strengths, and advancement strategy to create the conditions for ongoing and sustained support? In this series, distinguished current and past chief advancement officers apply their most innovative and creative thinking to this question. Next in this series:More than Dollars: How Many Opportunities Are You Missing with Your Alumni?Engaging Women in Philanthropy: Practical Ways to Shift Our ApproachChecklist: Questions the Governing Board Must Ask Before Launching a Campaign Given that annual alumni support nationally has been declining for 22 years and that less than one in ten alumni are currently giving back to their alma maters, it is clear that our core practices and the philosophies that underpin them need to change. In short, we need to elicit more and solicit less. And foremost among the thoughts we should be eliciting is why our alumni give to […]