What Establishing Alumni X-Teams Can Achieve

We need to reshape a 19th-century alumni office to meet the demands of a 21st-century audience. “Alumni associations were rendered obsolete by Facebook and have since been dying a slow death.” “Why get off my couch on a weeknight to connect with fellow alumni from college, one of a dozen institutions to which I have some faint sense of allegiance? “Given the amount of virtual networking to be done, why connect IRL (in real life) at all?” The answer to these loaded questions is the reason my job in alumni relations still exists. We still crave a live networking event, seminar, or raucous public debate. Alumni associations, for hundreds of years the conveners of such events, aren’t going anywhere. But I don’t rest easy, nor should my peers in alumni associations the world round, even those of us at the most elite institutions of higher learning. To meet these demands, we must form “x-teams” – cross-functional teams from various verticals in an organization who share a common goal. X-teams in advancement shops must be students of the marketplace, audience, and the whimsical trends among students, alumni, faculty, and the public. Taking a page from the best tech companies out there, […]

What Development Teams Get Wrong about Donor Relations

Most would agree that there is no fund development without donor relations. Consider this article a personal perspective—informed by more than a decade of donor relations and stewardship experience—about the missed collaborative opportunities between development and donor relations teams. There is no time like now to create partnerships to address the divide. As an industry, we have segmented out donor relations and stewardship as separate efforts that take place after we have established relationships with our donors. We pass new donors along with the signed buck slip to those who have been trained to maintain the warmth of the donor’s relationship with the institution until pledges have been paid or until it seems like the right time to make the next big ask. Some Crucial Rethinking I would like to challenge the development officers out there to think about the role that you play with a new prospect. You are introduced to someone who may be interested in your cause. You may request research to identify this individual’s home value, past event attendance, known associates or interests. You check into a past charitable giving history to your organization and anything else that may pop up in a Google search. In short, you put […]

Strengthening Library/Faculty Partnerships

Last week, after heated protest from the faculty senate, the Syracuse University Library pulled back from plans to move thousands of books off campus. The tensions at Syracuse University illustrate the importance of communicating with faculty and with academic leaders early and often; as academic libraries continue to grapple with issues of core identity and as they plan to reshape collections, it is critical that library deans and directors find productive ways to involve faculty in the conversations from the start. Charles Forrest, director of the library facilities office at Emory University, offers some tips for launching these conversations. Start Talking Early It is important to establish strong partnerships with faculty champions before the time comes to discuss major changes in the library. If you don’t already have one, Forrest advises, “get a mechanism in place for ongoing dialogue: a library policy committee, a faculty advisory group.” You need to build a core of advocates who understand what the library is facing as an organization and as part of the larger academic institution. Continually look for opportunities to engage new voices from the faculty in dialogue about the role of the academic library at your institution. Get them involved in […]

Stepping Up Orientation for International Students

With the number of international students studying in the US up nearly 3 percent last year (contributing $20 billion to the US economy) and with Canadian institutions also seeing gains, creating a seamless arrival-and-welcome process that ensures the success and retention of these students is rapidly becoming a key area of investment for many institutions. At the forefront, the University of Southern California has piloted a process that includes not only an international orientation once students arrive on campus, but also an overseas, summer orientation on-site in Hong Kong to help students from Hong Kong prepare for their arrival in the US. We turned this week to Tom Studdert and Chrissy Roth, the director and associate director of orientation programs at USC, for a few key considerations for other institutions hoping to develop more effective orientation processes for their international students. Here is some of their advice. Planning Considerations “In one sense, an international orientation is no different than a program for domestic students — in that there are certain rights, responsibilities, and expectations that the students should have of us and that we have of them as members of our academic community. Build the orientation around that. You are working […]

How You Approach the Last Day of Class is More Important Now Than Ever

We’ve never had a term quite like this, and how we close our classes this semester matters. For some students, their classes may have been their most consistent and stable community during this time of rapid change and abrupt isolation. This article offers tips and techniques for approaching the last day of class in ways that provide both closure and connection.  I was chatting – well, zooming actually – with a colleague who felt inclined to skip the final class session, given that students seemed so exhausted. I absolutely understand this inclination, but I suggested otherwise. I was not promoting intentional course closure due to policy or typical good practice, but because this semester is like no other we’ve experienced and students will likely be grateful for that closure. A webinar on trauma-informed pedagogy confirmed my belief in the importance of closure this semester. Let’s consider why. Your class, while inconsistently “delivered,” might have been the only consistent and stable community for students this semester. Many students had to leave their college residences and support networks. For some, the only thing in their lives that stayed the same was your presence, and that of other students in your course. As […]

Investing in Donor Relations for Athletics

As our colleges and universities venture to fundraise even more and more dollars, we must not overlook an area of support that brings many donors in our doors early on in their experience with us: athletics. At some institutions, athletic success can equate directly to donors and dollars, and at others it is part of the natural fundraising ebb and flow. With this said, what role does donor relations play in athletics? Now more than ever, athletics fundraisers need to focus on donor relations. Here are four reasons why: Focusing on the donor and their generosity, not on the gift and its amount is central to these efforts. Donor relations can often help bridge the gaps and transition donors from transaction to behavior. Great donor relations can provide meaningful reminders of what motivates our donor base and can incite passion among our fans and supporters. For that reason, coordinating athletics fundraising and central university advancement is crucial to the overall fundraising success of an institution. The key in both areas is the donor. If we keep our focus on donor relations, then the core becomes centralized in a more cohesive fashion. Rather than an “athletics” donor or an “institution” donor, these […]

Is Your Spring Admissions Program Effective?

With approximately 25% of students beginning college at a time other than the fall term (National Student Clearinghouse, 2012), the picture of the new student experience is becoming more fluid every day. Yet, many schools don’t provide customized support to assist with the differing considerations these students face. To ensure that you are investing appropriately in the success of this sizeable (and growing) group, you will need to consider several factors. In a recent online training from Academic Impressions, Chrissy Roth-Francis, director of new student services at UC Berkeley and Keith Lopez, assistant director of transition programs at Colorado State University, suggested best practices for meeting the needs of this special population of students. An Incomplete Picture Given the growing percentage of non-fall/spring admits, constructing programs and evaluating outcomes in a one-size-fits-all approach is obviously painting an incomplete institutional picture. One of the challenges to addressing this, however, is the lack of a centralized repository on resources and best-practice guidance. Roth-Francis makes the case for more focus on these students by highlighting the following areas with room for improvement: It Doesn’t End with Admission: Supporting Spring Admits Effectively While offering spring admissions may increase institutional enrollment numbers, you also need […]

What College Leaders Need to Know About Responding Rapidly to a Crisis

How do you manage a crisis in a world that expects instant response and immediate communication? Colleges and universities all too often face a series of challenges in responding actively and speedily to a crisis or emergency on or affecting the campus, but they needn’t reinvent the wheel: there are proven models developed in the government and military sectors that can be applied to the higher ed context. To help senior leaders in higher education improve their crisis preparedness, we’ve assembled and interviewed a panel of experts, including Dr. Connie Book, provost and dean at The Citadel; Major General Jim Boozer, US Army (Ret.); and Colonel Cardon Crawford, US Army (Ret.) and Director of Government and Community Affairs at The Citadel. Resources: You can read an interview with this panel in this earlier article. And here — in this article — you can listen to a brief audio interview with Colonel Cardon Crawford about the need for “emergent crisis management,” and how emergency crisis management differs from the crisis communications planning of the past. A transcript of the interview follows. You can also meet Colonel Cardon Crawford and Major General Jim Boozer in person for an in-depth training at the […]