Marginality and Mattering: A Framework for Diverse Alumni Engagement
Gia GallimoreM.Ed., Director of Diverse Alumni EngagementWisconsin Alumni Association (WAA)University of Wisconsin, Madison Upon entering the alumni relations profession, like so many, I entered with years of student affairs experience, which provided me an understanding of how to develop meaningful relationships with those who would one day become alumni. Having the opportunity to explore and implement student programming grounded in theoretical framework helped me realize the strong connection to alumni relations and engagement work. While it may seem unorthodox to some alumni relations professionals, student affairs theories are simply human development studies that provide a framework and common understanding for varying ways to support students as they matriculate through institutions. So, why not explore how to apply student affairs theoretical frameworks to enhance alumni relations and engagement among your constituents? The Wisconsin Alumni Association (WAA) diversity initiatives are developed to engage alumni with the alumni association through program/event participation, volunteering, and philanthropic giving. The strategies implemented since joining the team in 2017 have focused on providing intentional and inclusive engagement opportunities using Nancy Schlossberg (1989) Marginality and Mattering Theory. The Marginality and Mattering Theory examines the importance of providing ways for students to understand they are supported and valued by […]