Category: Blog

Alumni Career Services on a Budget

Published in 2011. As advancement officers strive to maintain the health of the annual fund in a season of donor uncertainty, articles such as this recent feature in the Calgary Herald point to a growing awareness among North American colleges and universities of the need to engage alumni early (even before they graduate), and a trend in institutions offering more high-demand services in order to remain connected with alumni after graduation and demonstrate the institution’s interest in a long-term and mutually beneficial relationship. We turned this week to Julie Hays Bartimus, vice president of the alumni career center for the University of Illinois Alumni Association, to learn more about how academic institutions can offer meaningful career services for alumni — on a limited budget. Based on lessons learned from the progress at the University of Illinois, Bartimus offers an array of tips for resourcing key career services initiatives: Facilitating professional networking among young alumni Expanding the educational programming you can offer Ramping up to offer one-on-one career counseling services Facilitating Alumni Networking “The greatest stated need of alumni,” Bartimus remarks, “is for us to help them identify job opportunities. But in reality, the job board is not the most effective […]

Twitter in the Classroom

Since the release of the Pew Internet and American Life Project’s December 2010 study of Twitter usage and the social media monitoring service Sysomos’ release, in the same month, of data on the growth of Twitter, there have been a surge of fresh articles on the uses of Twitter in higher education. Taken together, the data from Pew and Sysomos tell a compelling story: Only 8 percent of American internet users are Twitter users, but that percentage doubles among the college-aged 42 percent of Twitter users joined in the past year, evidence of a rapid and recent increase in the tool’s popularity But it is important to cut through the hype and not to simply encourage faculty to use Twitter on the assumption that the tool will automatically have a positive impact on student engagement or academic performance, independent of a deliberate pedagogical strategy. The key to assessing where Twitter (or any social media tool) can help is to identify specific pedagogical challenges or outcomes and align them with the strengths of particular tools. For example, the strengths of Twitter include real-time, rapid communication and feedback; ease of sharing links and resources; and the ease of making a channel more public than a particular classroom. There […]

Going Solar: What Colleges Need to Know

One campus sustainability trend emerging in early 2011 is that more institutions are considering larger solar installations. To cite a few major examples from the past few weeks, the University of Maryland at College Park recently announced its plans to install more than 2,600 solar panels on buildings across campus, and Princeton has announced plans to install a solar field featuring 16,500 panels on 27 acres of campus-owned land. To assist other colleges and universities that are considering whether to add solar installations (either small or large), we turned this week to Jon Pietruszkiewicz, senior project manager for renewable energy and energy efficiency at Black & Veatch, to learn more about: How the solar market is changing What questions institutions need to address as they consider investments in solar energy Trends in the Costs of Solar Power Pietruszkiewicz notes that as recently as two or three years ago, the payback period on rooftop solar installations for institutions of higher education was uncertain or long enough to make it difficult for many colleges and universities to justify return on investment. However, two factors have contributed to making solar power much more affordable for colleges and universities: A swift decline in the cost of solar […]

Minority Students: Study Abroad and Academic Success

This article was first published in 2011. However, many of the strategies and perspectives shared below apply today. Numerous studies have demonstrated the impact that study abroad and other forms of experiential learning (internships, service learning, etc.) have on the persistence and academic performance of undergraduates in general and of minority students in particular; yet increasing the participation of minority students in these programs often remains an overlooked pathway to retention and academic success. Last year, findings were released from GLOSSARI, the Georgia Learning Outcomes of Students Studying Abroad Research Initiative, based on a decade of data. Among the findings: Students completing study abroad programs show improved academic performance in subsequent terms Study abroad students have higher graduation rates Study abroad improves academic performance for at-risk students However, as few as 1.5 percent of American college students study overseas each year, and participation from under-represented ethnic minorities is especially low. According to the 2010 Open Doors report from the Institute for International Education (IIE), although ethnic minorities account for 37 percent of enrollment in higher education in the US, they account for only 18.6 percent of students studying abroad. This week, we turned to Jennifer Campbell, assistant director for the Benjamin A. Gilman […]

Identifying At-Risk Students: What Data Are You Looking At?

Renewed national and public pressure on college completion rates is fueling a continuing surge of interest in “early warning” intervention programs for college students deemed at risk of withdrawal or failing. The earlier an academically at-risk student is identified, the better the prognosis for their success in college. Early alert systems, implemented within the first 4-8 weeks of a term, can be instrumental in beginning an intervention that can help facilitate students’ success and increase retention. However, faced with frequent studies offering multitudinous data on factors influencing student attrition, it can be challenging to sort through the information available to determine what indicators deserve most attention, both to proactively identify students who may be at risk at a point prior to enrollment, and to drive early alert systems in the first weeks of a semester. This week, we interviewed Jennifer Jones, a clinical assistant professor and recently director of academic retention at the University of Alabama. Jones has developed a comprehensive and strategic approach to identifying at-risk students. Predictive Historical Data The past decade has yielded abundant studies citing factors that can contribute to the likelihood of student attrition. Cohorts often deemed at risk in the published research include the academically under-prepared, students who have taken a […]

Allocating Your Advancement Shop’s Resources

by Jim M. Langley

Many college and university advancement shops are facing increased constraints on their resources (not only budgetary resources, but staff and time) while also facing increased demand from stakeholders across the institution, who often clamor for central advancement resources, then object when they don’t receive them or receive fewer than they deem necessary for their efforts. The resulting disappointment can slow progress on key priorities or even lead to donor “hoarding.” In this climate, it is critical that advancement leaders establish specific protocols for allocating central advancement resources and articulate those protocols clearly to internal stakeholders. For advice on how to approach the issue, we reached out to Jim Langley, founder and president of Langley Innovations, and past vice president of advancement at Georgetown University. Here’s what he shared with us. Priorities and Protocols “The needs of claimants will always be far greater than the ability of the advancement shop to respond. If you try to be all things to all people, you will be overwhelmed, and will invite a cycle of mutual disillusionment. One of the great skills of successful advancement leaders is to develop protocols that allow them to address and manage internal expectations.” Jim Langley, Langley Innovations “In an ideal world,” Langley muses, “when we think […]

Making the Most of Alumni Volunteers

by Jim M. Langley

It’s critical that development officers at colleges and universities identify the best opportunities for harnessing alumni volunteerism. A December 2009 study by the Fidelity Charitable Gift Fund and VolunteerMatch offers some compelling data to demonstrate the importance of volunteerism to fundraising: The average amount given by volunteers is more than 10 times that given by non-volunteers The rate of volunteering increases with education (36% of Americans with high school diplomas, 56% with four-year degrees, 61% with post-graduate degrees) 63% of Americans cite a renewed sense of the value and importance of service to their community 66% believe “true philanthropy” involves giving both time and money Early this year, we connected with Jim Langley, founder and president of Langley Innovations, and past vice president of advancement at Georgetown University, and asked for his advice on how advancement shops at colleges and universities can harness the power of alumni volunteerism. Shifting Your Approach Langley warns, “Too many organizations are being too patently obvious about getting people to volunteer as fundraisers or on a one-off pretext. An institution will invite nominal volunteerism (for example, sitting on a board), and then in a few months ask the volunteer to give. The problem with that is that it doesn’t recognize […]

Report: What Higher Ed Leaders Are Saying About Program Prioritization

The recent economic crisis has driven a surge of interest in program prioritization, as state legislators and governing boards insist that colleges set priorities for future investment and as institutional leaders find that they can no longer afford to “be all things to all people.” Facing severe financial shortfalls and external demands for accountability, many colleges and universities are having to make difficult decisions about what programs and initiatives are most worthy of investment. A PROCESS FOR UNDERTAKING PRIORITIZATION In his book Prioritizing Academic Programs and Services: Reallocating Resources to Achieve Strategic Balance (Jossey-Bass, 2nd ed; 2010), Dickeson outlines a process for pursuing prioritization efforts with direction, transparency, and rigor. Over the past 10 months, four workshops addressing program prioritization have drawn 550 higher education officials from approximately 300 institutions in the US, Canada, and Puerto Rico. At each workshop, participants were queried about the drivers behind program prioritization and the challenges faced at their campuses. Though participants varied in their level of experience with program prioritization (some were exploring the desirability of conducting a prioritization process; others were mid-process and had questions about next steps; and still others had completed the process once and were returning to it), an amalgamation […]

Piloting the iPad

A growing number of colleges and universities have launched pilot projects to test how the iPad might be used to produce a positive impact on student learning and engagement. In this article, we visit Pepperdine University to find out what lessons could be gleaned from Pepperdine’s own iPad pilot project. We interviewed Dana Hoover, assistant CIO for communications and planning for IT, and Hong Kha, project manager for pedagogy development and special projects. Here’s what we learned. Initial Findings Pepperdine University’s iPad Research Initiative is a three-term study (consisting of classroom observations, surveys, and focus groups), and Pepperdine has just completed the first third of the study, looking at how students are actually using the iPad in class when given the opportunity. Future terms will assess effectiveness on teaching and learning. The preliminary findings from the first term suggests that students have found value in using the iPad because of its: Ease of use (students noted its touch-screen and the fact that unlike a laptop, the iPad has no “boot up” time) Mobility (students noted how easily the iPad could be passed around a group of students, making for smoother collaboration and group study) The vast variety of apps available (students […]

Encouraging Students’ Financial Literacy

Beginning in 2012, the federal government will use three-year student loan default rates (which are rising quickly) to help decide which higher ed institutions qualify for federal student aid programs. While this will have the largest impact on for-profit colleges (whose students, according to a US Department of Education report, are more likely to default within three years of graduation), it will be important for all types of institutions to take steps to help their students develop financial literacy and make sound financial choices. And this is not only important because of federal requirements; numerous studies have indicated that financial difficulties are the most frequent reason why students “stop out” and do not complete a degree. At the University of North Texas, one of the institutions on the leading edge of financial literacy programming, Paul Goebel has established a Money Management Center with very few staff, relying on partnerships, staged implementation, and peer counseling. Four years later, the center is showing a remarkable success rate. We interviewed Paul Goebel and the center’s assistant director, Danielle Champagne, for advice on managing (and measuring the effectiveness of) a financial literacy program. Offer Personalized Advising First, Goebel emphasizes the importance of focusing not on simply transmitting […]