Learn how York University has successfully created a culture of data-informed Strategic Enrollment Management (SEM) on their campus through careful planning, meaningful partnerships, and ongoing dialogue with the campus community. Throughout this online training, we will explore how you can build off of the lessons learned at York University to engage your own campus stakeholders and meaningfully advance the conversation around SEM. Specifically, we will focus on how you can: Use storytelling and student personas to begin the conversation Develop a strong partnership between enrollment management and institutional research Build a cross-campus SEM committee and governance structure Continuously analyze and report your process to further refine SEM strategies
Get three models for connecting students with career services throughout their college experience. Agenda In this webcast, you will hear of three models that help career services engage with students: Industry-specific networking events Early engagement opportunities Off-campus career treks With each model, you will learn: Important steps to take as you plan for this model. Why this model is an improvement over previous models. Three keys to making this type of program successful. You will then have the chance to reflect and discuss: Potential obstacles What you may need to stop doing to implement the model. Essential partnerships
Harness social content created across campus by systematizing your discovery process. Agenda Student Social Media Ambassadors Program Recruiting students Setting expectations Ongoing management Students abroad Transitioning to alumni Creating and Managing Hashtag Campaigns Developing a list of campus-wide hashtags Process for creating new hashtags Promotions and hashtag campaigns Mitigating negative or sarcastic use Pulling It All Together: Pairing Social Media Ambassadors and Hashtag Campaigns Recent successes Getting started On the horizon
Ensure that you have up to date Title IX training. Agenda Intersections of Title IX and the faculty role 4 things every faculty member needs to know about Title IX Institutional policies, procedures, and mandates for reporting How faculty can help students navigate the reporting and investigation process Resources available for assisting students and others How to support Title IX compliance efforts inside and outside the classroom Final Q&A
Learn which marketing channels you should prioritize to see greater engagement and return on investment in the graduate student market. Focusing specifically on St. Thomas University’s graduate programs, our expert instructor will present an in-depth case study of the various tactics and channels the University is using to market to prospective graduate students, including web, social media, SEO, paid advertising, and various non-digital channels. You will see which of these channels have been most successful and which have not, and we will discuss what that means for how you should go about prioritizing your own marketing tactics for prospective graduate students on your campus.
Create spaces on campus that promote student creativity and entrepreneurship. Agenda The “whatâ€: Defining and viewing the different types of spaces Innovation center Maker space Incubator space Accelerator space The “Whyâ€: Making a case for an innovation center Addressing a student need Remain competitive and relevant Retain students and staff Forge connections between industry and academia The “Howâ€: Building a student focused innovation center Developing a mission, which aligns with the strategic goals of the institution-sample questions Creating a physical space that promotes innovation-institutional pictures Branding and marketing the space to the campus and community
Learn key strategies needed to revamp or establish a successful and sustainable recurring gifts program. During this webinar, we will focus on: Positioning your recurring gifts program to donors Processing recurring gifts and complying with standards Collaborating within your shop to grow your program Whether you have an existing program or are just getting started, this event will give you the skills and ideas you need to run a more successful program.
Clear-up confusion in reporting alumni participation numbers to avoid reputational issues. View this pre-webcast recording that defines the basic verbiage associated with alumni participation reporting. More specifically, this recording will outline the definitions of Alumni “of recordâ€, Alumni solicited, and Alumni donors. If you are new to higher education advancement or unfamiliar with these terms, we highly recommended that you watch this online training module prior to the webcast. Agenda Alumni participation in the rankings Why is it included? Methodology of U.S. News Issues with using participation as a proxy for satisfaction The U.S. News Rankings and the Voluntary Support of Education Survey (VSE) Categories and Definitions Details Alumni vs. degreed alumni Undergraduate vs. graduate alumni Number “of record†Number solicited vs. number solicitable Number “of record†vs. number solicited Number of donors “Lost†alumni The graduating class Alumni who give indirectly Best practices with U.S. News Unresolved issues and inconsistencies The challenge Your goal Knowing the rules and your institution’s numbers Understanding the impact of business process decisions Internal reporting issues
Get a successful model for better managing your alumni chapters. Agenda University of South Florida: Before and After Previous model and context Moving to a new structure, “Project Group Evolution†Reallocating Resources Across Chapters: Using a Tiered Model Engaging and Mission-Based Programming Events Social, career-based, service Collaboration with other schools Collaboration with institution for faculty travel etc. Managing volunteers from afar Volunteer website and portal Best practices for managing your alumni leaders Moving Forward Program additions Evaluating success
Learn how to better focus your budgeting process to engage finance and academic leaders in the research, design, and implementation of a budget model. We will highlight phases of an academic leadership engagement plan for authentic collaboration. Following this webcast, you will be better prepared to: Structure your budget timeline to allow for collaboration Provide training and support for committee members and leadership Build guiding principles to ensure the budget meets your strategic priorities Use visual displays to build consensus and improve transparency Create a continuous improvement feedback cycle for ongoing monitoring This program is designed for financial and academic leaders who are considering a new or improved budget model within their department and/or institution.
