Developing a Cause-Based Campaign Initiative that Aligns with Your Community Needs

Identify your next cause-based campaign consistent with your institutional strengths and community needs. Overview The past two years of annual giving have given rise to more short-term, cause-based campaigns, in which newly formulated 60- to 90-day campaigns have become more of the norm than the exception. With this change, advancement shops have been able to […]

Transitioning Leadership Annual Donors into Major Donors

Learn effective donor strategies, portfolio management, and stewardship techniques for successfully moving donors through your pipeline. Overview   To shift the mindset of a leadership annual donor into that of a major donor requires you to go beyond just knowing their capacity; you must also understand what the donor wants to see their gift accomplish, and […]

Developing Campaign Volunteers to Optimize Your Faculty and Staff Giving

Increase volunteer engagement to optimize faculty and staff campaign contributions. Overview Faculty and staff giving campaigns are an integral part of every annual giving strategy. However, the key to their success is the participation of dedicated volunteers. Without those volunteers, your faculty and staff giving campaign cannot reach its full potential. As a result, by […]

Taking a Proactive Approach to Leading Change

Pullquote Overview As a health and wellness professional, you are currently planning for how to keep students healthy and safe in the fall in light of COVID-19. The front-end details are dizzying. You’re considering how to fund, staff, and implement testing. You’re examining technology and privacy considerations around contact tracing. In addition, you’re thinking through […]

Building Confidence as a New Leader: Overcoming Internal Barriers

Pullquote Overview As a health and wellness professional, you are currently planning for how to keep students healthy and safe in the fall in light of COVID-19. The front-end details are dizzying. You’re considering how to fund, staff, and implement testing. You’re examining technology and privacy considerations around contact tracing. In addition, you’re thinking through […]

Communicating Effectively about Instances of Bias or Discrimination

Improve the quality of your campus communication on bias or discrimination issues by clarifying the Chief Diversity Officer and Chief Marketing and Communications Officer’s roles. Overview In recent years, there has been an uptick in egregious biased or discriminatory incidents that have caught the attention of news and media outlets. When such instances occur, institutions […]

Conflict Management: A Practical Workshop for Leaders

Pullquote Overview As a health and wellness professional, you are currently planning for how to keep students healthy and safe in the fall in light of COVID-19. The front-end details are dizzying. You’re considering how to fund, staff, and implement testing. You’re examining technology and privacy considerations around contact tracing. In addition, you’re thinking through […]