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Using Segmentation and Social Reasoning to Increase Alumni Social Media Engagement
FREE | Using Social Media in Your COVID-19 Response
Using Video Effectively in Recruitment Marketing
An Innovative Approach: Distributed Content Strategy in Higher Ed Marketing
Connecting Market Research to Strategy in Higher Ed: Using Market Research to Inform Strategy
Case Study: How SUNY Oneonta optimized its social media strategy
Improving Social Media Content Curation with Student Ambassadors and Hashtag Campaigns Webcast Recording
Engaging Alumni on Social Media: What Works
Research & Reports
Strategizing for Social Media in Advancement Webcast Recording
5 Ways that SUNY Oneonta Optimized its Social Media Strategy
Prospecting Using Social Media Webcast Recording
Getting Started: Using Social Media in Student Recruitment Webcast Recording
Social Media in Student Recruitment: Emerging Channels and Metrics Webcast Recording
Implementing Your Social Media and Branding Guidelines Webcast Recording
Gamification: Practical Strategies for Your Course (Webcast Recording)
Managing Higher Education Social Media Challenges Webcast Recording
Building Social Media Efforts for International Student Recruitment Webcast Recording
Sponsored Article: Practical Strategies for Segmenting Your Enrollment Marketing
Checklist: Using LinkedIn to Engage Alumni
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