Proven Approaches to Building
Corporate Engagement

Gain tactics and review multiple models for better engaging corporate partners. You will learn new ideas for comprehensively approaching multi-dimensional corporate, foundation, and industry relationships. Our expert instructors will share best practices for: Identifying potential high-impact corporate, foundation, and industry partners Using relationship-building strategies and tactics that result in integrated relationships Developing metrics for measuring success in your corporate engagement efforts

Small Events for Donor Cultivation

Are you moving toward smaller donor events? Agenda The Changing Landscape of Donor Cultivation What is a small donor cultivation event? Utilization of cultivation events Different types of cultivation events (Jeffersonian, etc.) Developing a strategy for small donor cultivation events Themes Different models to fit your institution’s needs Identifying your donor segments Resourcing your events Roles of staff in cultivation events What this looks like in practice Event Metrics The use of event metrics in planning Event metrics for different teams in your shop Getting Started

Managing Difficult Faculty

Learn how to address behavior and performance problems of your faculty more effectively. Agenda Successful example of managing a difficult faculty and habitual bully Common “difficult faculty†types and their behavioral challenges Identifying problems early Working with your Human Resources department, dean, and provost Setting expectations and holding faculty accountable How to protect your department’s faculty, staff, and operations from the impact of the difficult faculty member

Auditing and Improving Customer Service on Your Campus

Learn how to assess your current level of customer service on campus. During the program, you will walk through both a physical environment, or “servicescape,” scan and a communications audit. The results of these audits will allow you to evaluate how your office or department’s physical environment and communications are affecting the service you provide. Throughout the webcast, you will also hear a detailed case study from Michigan Technological University. This case study will allow you to see how Michigan Tech successfully implemented a Service Innovation Committee and developed a Customer Service Manifesto to help operationalize a meaningful service culture shift on their campus. “This webcast provided information and tools that could be used easily to improve customer service.” – Pam Johnson, Associate Dean for Institutional Advancement and Community Services, Gadsden State Community College

Financial Ratios: Strategic Assessment and Communication of Your Institutional Health

Analyze your Composite Financial Index (CFI) more meaningfully and use it to engage key stakeholders in a conversation about your institution’s financial health. During this webcast, you will have the opportunity to use sample institutional profiles to apply what you learn and better answer strategic questions, including: How long could you operate with no influx of revenues? Are your reserves strong enough to pay your total debt in case of an emergency? Is the return on your net assets sufficient to ensure your financial sustainability? Are you able to cover operating expenses with recurring revenues?

Translating Your Student Development Services for Online Students (Webcast Recording)

As online student enrollment grows, it is critical to ensure that you are creating an engaging support environment. Current models in student affairs are primarily oriented around face-to-face, brick and mortar institutions and interactions. This webinar will give you the information you need to help you create a pathway to transition your most important student services to meet the unconventional needs of online students. Toolkit for Translating Your Services In addition to your webcast registration, you will receive a resource packet to help you as you transition student development services online, including: Articles Institutional examples Case studies

Fundraising Essentials: Making the Ask

No matter where you are in your career, chances are you could stand to improve your solicitation skills. Watch this pre-webcast recording that covers the cultivation process of a major gift. Agenda Storytelling versus story listening Knowing your strategy Preparing for the meeting The ask itself Setting up the meeting Ensuring the right setting/environment Overcoming objections Conducting the proper follow-up Repositioning after feedback or rejection Keeping up with and closing outstanding asks Stewardship and gift agreement essentials Sample documents Role-Plays The picky entrepreneur The disliked dean The silent donor This program is a part of our Fundraising Essentials Series.

Campaign Communications: Clearly Communicating Objectives and Impact

Get communications ideas for revitalizing campaign momentum and getting your donors excited about the future of your institution. Agenda Campaigns: Enhanced Donor Communications Campaign ASU 2020 discussion points The importance of private support Why donors are important to the institutional future How all gifts make a difference Communicating the importance of an endowment Objectives-Based Communications The six objectives for Campaign ASU 2020 The three objectives for Wake Will: The Campaign for Wake Forest Demonstrating the Importance of Private Support Highlighting the most dynamic and urgent priorities Identifying focal points Leveraging social media Demonstrating Campaign Impact Creating a powerful narrative with pivotal moments Improving Cross Campus Alliances Working with Consultants

Making More Informed Space Decisions from Your Existing Reports and Data

Better utilize your space metrics to guide planning and decision making on campus. Agenda Optimizing and leveraging your current database Using specific data and reports to effect change on campus Classroom utilization-room type Classroom use and technology condition Scheduling practices Campus master planning Leveraging change using essential tools Making space decisions regardless of your software Defined business processes Use peer to peer accountability to leverage change Promote a culture of space stewardship vs. space ownership

Partnering Giving and Alumni Relations to Better Align Efforts

Learn proven strategies for building effective partnerships and aligning the work done between alumni relations and fundraising teams. When these two teams work in concert with each other, it can dramatically increase both engagement and giving. Lynne Wester and Jenny Jones will give you practical advice for: Beginning the conversation about partnership Developing shared goals between your two teams Integrating and improving communications from both offices Deciding which initiatives benefit the most from partnership