Gain strategies to engage and direct at-risk students on a path to success. Agenda Making the most of critical timing in your outreach points Improving interdepartmental communication Using data and predictive modeling to inform your practice Engaging students through coaching Maximizing content and delivery in student meetings
Gain the skills you need to address and mitigate common challenges that deans face. Agenda The Academic Leader’s Role Four Leadership Best Practices Common Challenges for Academic Leaders: Scenarios Understanding the issue What would you do as a dean? Speaker’s experience and result Assessing the leadership practices Resources
Learn to develop a program that harnesses your students’ potential, pairs their skills with your shop’s vision and other student philanthropy efforts, and supports their own professional goals. Whether you are beginning a new effort or bolstering an existing program, this webcast will equip you with next steps and an arsenal of templates and resources to get the most out of your student foundation. Throughout the training you will hear how the College of William and Mary was able to successfully combine three dormant and unsuccessful student philanthropy groups into one strong student foundation by: Establishing a rigorous student selection process Providing extensive and specific training Setting transparent and firm expectations
Learn how York University has successfully created a culture of data-informed Strategic Enrollment Management (SEM) on their campus through careful planning, meaningful partnerships, and ongoing dialogue with the campus community. Throughout this online training, we will explore how you can build off of the lessons learned at York University to engage your own campus stakeholders and meaningfully advance the conversation around SEM. Specifically, we will focus on how you can: Use storytelling and student personas to begin the conversation Develop a strong partnership between enrollment management and institutional research Build a cross-campus SEM committee and governance structure Continuously analyze and report your process to further refine SEM strategies
Learn practical ways to prepare your institution for an activity-based costing (ABC) model. During this training, we will walk you through how this model works, ways to assess your readiness to make this shift, and key considerations for the implementation process. You will leave better prepared to answer questions such as: How is ABC being deployed for financial and academic decisions? What’s the best way to determine cost/revenue drivers? How can I prepare for the full ABC implementation cycle? What are the system requirements for a successful ABC implementation?
Implement an impact reporting process that targets a wide range of donors. Agenda Improving Your Impact Reports What to include Targeting segments of the donor pyramid Tiering dissemination Strategizing for Your Impact Reporting Process Creating a plan Timelines Scaling based on resources Tracking/ROI metrics What to track after impact report dissemination
Learn how to write more effective and consistent communications to your donors. Agenda Dos and Don’ts of Advancement Communications Common pitfalls Understanding your voice and communication style The Four Pillars of Donor Communications Information Persuasion Gratitude Impact Ensuring Consistency across Your Shop Cross-team collaboration to maintain more uniform donor communications Best practices for ongoing implementation Workshopping Examples
Athletics are an organic opportunity to deepen and strengthen alumni engagement. During this online training, you will learn how an intentional collaboration across athletics and alumni relations offices can: Better engage alumni with your institution Open your donor pipeline to a wider alumni base Save on resources for both your athletics and alumni relations departments Increase giving to your institution Attend this online training to learn how you can better align your alumni relations and athletics fundraising teams to engage alumni and ultimately increase giving. This training focuses on understanding strategic alumni engagement opportunities, but will not go into event planning specifics.
Gain tangible, flexible, and evidence-based methods to immediately begin collecting and using data to inform your learning commons design. Kristin Meyer, User Experience Librarian, will show you how Grand Valley State University collected user driven data to improve its spaces. You will learn how you can adapt those methods to your unique institutional context and improve your own learning commons. Throughout the online training you will have the opportunity to look at photos of learning commons spaces to better visualize the topics discussed.
Learn how you can boost the impact of your annual giving emails. Agenda Fully Leveraging Digital in Higher Ed Looking to nonprofit and corporate examples Seeing Email as a New Channel and Making it a Priority Shifting communications to digital mediums Removing the stigma of sending frequent emails Proactively planning emails to complement other vehicles Integrating Efforts Short-term email campaigns Planning campaigns throughout the year Pairing with other efforts: follow-up via social media, calling, etc. Results and Next Steps Understanding the ROI in the shift in thinking Truly responsive marketing What’s on the horizon
