Planning and Budgeting in a Low-Trust Environment

At a 2011 Academic Impressions conference on “Integrated Strategic Planning and Resource Allocation” (San Antonio, January 2011), 50 presidents, provosts, chief finance officers, and other members of senior leadership teams from an array of  public and private institutions were asked about the key issues and barriers they saw to making a planning and budgeting process effective — and ensuring its implementation. Thirty-seven of the attendees (nearly 75 percent) cited low trust as one of their primary obstacles. Two of the presenters at the AI conference — Larry Goldstein, president of Campus Strategies, LLC, and Pat Sanaghan, president of The Sanaghan Group — have offered to comment on the issue and offer practical steps for strategic planning in a low-trust environment. Commitment from the Top Goldstein and Sanaghan: First, the president and the cabinet must make a public commitment to creating and implementing an inclusive, participative, and transparent planning process. This applies just as much — and possibly more — to the resource allocation process. Plans are one thing, but trust becomes especially critical when money and other resources (positions, space, etc.) are at stake. Without taking steps to cultivate institutional trust, a president simply cannot lead. In a low-trust environment, every decision becomes a debate. […]

Bronte Burleigh-Jones, Ph.D.

Brontè Burleigh-Jones serves as the vice president for finance and administration at Dickinson College where she oversees all areas of finance and campus operations, including Facilities Management, Dining Services, Human Resource Services, Financial Operations, Conferences and Special Events, Bookstore, Mail Center and Children’s Center. Burleigh-Jones was presented with the Professional Development Award from the National Association of College and University Business Officers (NACUBO) at its annual meeting in Minneapolis in 2017. She received the award for extensive volunteer service to the association’s professional development activities and publications programs. Burleigh-Jones is a frequent presenter on a variety of topics, including finance, accreditation, communication, leadership and diversity at NACUBO, American Council of Education (ACE) and Association of Governing Boards (AGB) conferences. She served as a member of NACUBO’s Small Institutions Council from 2007 to 2009 and again from 2014 to 2015 and served on the association’s Tuition Discounting Study Advisory Board from 2009 to 2012. She is a frequent author for NACUBO’s Business Officer magazine and, in 2015, presented the “CBO Speaks” podcast, which remains the most downloaded from NACUBO’s website. Burleigh-Jones has more than 25 years of experience in financial and facilities management in higher education in addition to project management […]

Rethinking General Education: Too Many Options?

Series: Costs Down, Quality Up Historically, initiatives to improve quality have also meant added cost—smaller class sizes, more faculty who conduct research, etc.—but this is no longer a sustainable model for all institutions. What are the innovations that can actually drive the cost to educate a student lower while driving critical outcomes like student success and completion higher? This series offers provocative questions that challenge the cost-quality paradigm and the old ways of managing institutional strategy and growth. Also in this series:Why Good is Still the Enemy of Great for Most Colleges and Universities After a visit to a university campus, I received the following inquiry from one of its academic leaders: Bob, when you visited, you mentioned that we have too many GE course options. We are taking a look at this. What are the advantages of decreasing the number of options? Is this a resource question? What if the course is part of a major? Is there a problem including it as a GE distribution as well? This inquiry deserves a serious response and, as it also affects academic sensibilities on other college and university campuses, I thought I’d write a fuller response. In this article, I will speak briefly to: 1. […]

4 Lessons Learned from Campaign Volunteers at Gettysburg College

THE SUCCESS AT GETTYSBURG COLLEGE This article is the first in a series by Ashlyn Sowell, Gettysburg’s associate vice president and campaign director. Here, Sowell reviews 4 lessons about campaign communications and volunteer management that she and her team at Gettysburg learned — from their volunteers. “Leveraging these key lessons,” Sowell adds, “we have successfully engaged over 100 volunteers in the quiet or leadership phase of the campaign and are tracking ahead of our goal.  I believe with volunteers leading the way we will involve more Gettysburgians in the public phase of the campaign, exceed our goal, and groom the leaders needed to be successful in the next campaign for the college.” We hope you will find this article useful and share it with your colleagues. As we embarked on the largest campaign in our school’s history, our campaign consultant gave us some important advice. She said that our campaign must be owned by the president and by the volunteer leadership, not by the staff. We took her advice to heart. With our board chair, we carefully selected each volunteer that would help us during our planning phase. The board chair personally recruited each volunteer, and I believe that got […]

How MIT Plans to Develop Scalable, Differentiated Instruction

Here’s how MIT and several partners are developing a Fly-by-Wire system to provide high-quality, differentiated instruction at scale and to better equip graduates to enter the workforce. SPOTLIGHT ON INNOVATION SERIES The US Department of Education has awarded multi-million dollar “First in the World” grants to 18 colleges and universities that are innovating to solve critical challenges with access, recruitment, retention, and student success. At AI, we have interviewed each of the recipients to learn more about the projects these institutions are pursuing, how their approaches are unique, and what other colleges and universities can learn from these new efforts. This was the second year of the First in the World grants. You can read our interviews with the 24 institutions that received 2014 grants here. MIT, partnering with edX and Arapahoe and Quinsigamond Community Colleges, is developing a Fly-by-Wire system to provide high-quality, differentiated instruction at scale and to better equip graduates entering the workforce with skills valued by employers and industry. Funded by a $2.9 million FIPSE First in the World grant, the Fly-by-Wire system is a digitally-enabled, differentiated blended-instruction intervention that is both scalable and cost-effective enough to meet the needs of learners at a range of institutions. […]

Graduate Enrollment Marketing: Non-Digital Tactics That Work

Marketing graduate degree programs is both an art and a science, and we wanted to take a deep look at who is doing this well — and how they’re doing it. In this series of four articles (you’re reading the fourth), we ask an expert panel four questions to explore the changing landscape of graduate enrollment marketing: We invite you to use these brief articles to start critical conversations on your campus. Additionally, you can explore graduate student recruitment tactics in depth with these same experts at the upcoming Graduate Enrollment Management conference. We hope to see you there! Here are our panelists’ answers to the fourth of the four questions. Q: What Non-Digital Marketing Strategies Have Been Effective? Sarah Seigle, Academic Impressions. Other aspects of a graduate recruitment marketing strategy that we haven’t yet talked about are print communications and recruitment travel—grad school fairs, on-campus events, etc. What role do non-digital strategies such as these currently play in your own graduate recruitment marketing strategy? How heavily should other schools be utilizing these tactics? Julie Gacnik, Creighton University. While the overall investment in print has declined, and has shifted to digital, print will never go away. As for recruitment travel and events, we […]

6 Powerful Ideas for Building a First-Class Team on Campus

The silo mentality that often exists on our campuses often limits our collective actions, and creates redundancy and replication. Given shrinking resources and the rapid pace of change, the siloed approach to team building and decision making is neither strategic nor feasible. We must work collaboratively to utilize the collective talents of our campus stakeholders. And learning to build high performing teams is one of the most effective ways we can meet the many challenges that confront us. If a senior leader can build a stellar team, the organizational leverage that can be achieved is powerful and can be a game changer for a campus. In this scenario: Stakeholders understand that cross-boundary collaboration is expected and supported by the actions of the senior team, because they model the way. Campuses are able to solve complex challenges because people work together to manage these challenges. People share resources, ideas, attention and effort, recognizing that the team, not just some individuals on it, really matter in serving the mission and vision of their campus. We have had the opportunity to work with scores of senior teams in higher education. Almost always, these teams were comprised of highly intelligent, dedicated, honest, and mission-driven individuals. But […]

Five Things Department Chairs Need to Know About Fundraising

According to a January 2010 Academic Impressions survey of department chairs, 64 percent of department chairs felt that they were not adequately prepared to assume the role when they first began chairing their department. And of the various duties and responsibilities of the academic chair, 43 percent felt least prepared to address advancement and fundraising initiatives. Yet by virtue of the chair’s position, not only are there many times when a department leader will need to be involved in the conversation between a potential donor and the institution, there are also many times when the chair may need to be the only official involved in the conversation. This is because the donor may want to hear from the academic leader in his or her field of interest, rather than from a professional fundraiser. And as more institutions, both private and public, look to ramp up fundraising efforts, the role of academic leaders will become increasingly vital. We turned to Jason McNeal, Ph.D., consultant with Gonser Gerber Tinker Stuhr LLP, for his advice on what those new to the department chair position most need to know in order to take an active and effective role in fundraising. He offers these five […]