Preparing for a University-Wide Activity-Based Costing Model

Learn practical ways to prepare your institution for an activity-based costing (ABC) model. During this training, we will walk you through how this model works, ways to assess your readiness to make this shift, and key considerations for the implementation process. You will leave better prepared to answer questions such as: How is ABC being deployed for financial and academic decisions? What’s the best way to determine cost/revenue drivers? How can I prepare for the full ABC implementation cycle? What are the system requirements for a successful ABC implementation?

Writing Workshop for Advancement Professionals

Learn how to write more effective and consistent communications to your donors. Agenda Dos and Don’ts of Advancement Communications Common pitfalls Understanding your voice and communication style The Four Pillars of Donor Communications Information Persuasion Gratitude Impact Ensuring Consistency across Your Shop Cross-team collaboration to maintain more uniform donor communications Best practices for ongoing implementation Workshopping Examples

Refining Your Impact Reporting Process

Implement an impact reporting process that targets a wide range of donors. Agenda Improving Your Impact Reports What to include Targeting segments of the donor pyramid Tiering dissemination Strategizing for Your Impact Reporting Process Creating a plan Timelines Scaling based on resources Tracking/ROI metrics What to track after impact report dissemination

Collecting User Data to Improve Your Learning Commons Webcast Recording

Gain tangible, flexible, and evidence-based methods to immediately begin collecting and using data to inform your learning commons design. Kristin Meyer, User Experience Librarian, will show you how Grand Valley State University collected user driven data to improve its spaces. You will learn how you can adapt those methods to your unique institutional context and improve your own learning commons. Throughout the online training you will have the opportunity to look at photos of learning commons spaces to better visualize the topics discussed.

Engaging Alumni Through Athletics Webcast Recording

Athletics are an organic opportunity to deepen and strengthen alumni engagement. During this online training, you will learn how an intentional collaboration across athletics and alumni relations offices can: Better engage alumni with your institution Open your donor pipeline to a wider alumni base Save on resources for both your athletics and alumni relations departments Increase giving to your institution Attend this online training to learn how you can better align your alumni relations and athletics fundraising teams to engage alumni and ultimately increase giving. This training focuses on understanding strategic alumni engagement opportunities, but will not go into event planning specifics.

Improving Your Admissions Ambassador Program for Better Campus Visits Webcast Recording

Join us for a webcast that will showcase the admissions ambassador programs for campus visit at Oklahoma State University and Hendrix College. Our instructors will provide details about how their programs are structured, and how student tour guides are trained, managed, and evaluated, including: How the recruitment, interview, and selection process for admissions ambassadors works What topics are included in ambassador training and examples of materials used How disciplinary situations with ambassadors are handled How performance is evaluated You will leave the webcast with new ideas for improving your own admissions ambassador program on your campus.

Incentivizing Faculty and Staff Retirement Webcast Recording

Many institutions incentivize retirement as a reaction to unstable fiscal situations rather than proactively managing the process to find a mutually beneficial solution for the institution and employees. In this online training, you will learn how Cedar Crest College approached this thorny faculty issue by implementing a respectful and phased approach to retirement. Similarly, you will hear how the college was able to provide its staff financial freedom to retire. You will leave this training with an understanding of the structure that made this mutually beneficial arrangement possible, including the timing of the roll-out as well as the financial and academic impact of the retirement incentives program.

Using Video Effectively in Recruitment Marketing

Learn how to strategically create, use, and promote video in your recruitment marketing plan. Agenda During this webcast, we will address how to best use both live and pre-produced video that is specifically positioned towards prospective and admitted students. We will explore each of the following questions as they relate to YouTube, Instagram, Facebook, and Snapchat: How much new content should I be creating? What kinds of videos are other institutions creating and sharing with prospective students? Which channels should I be prioritizing for both the creation and the sharing of video? What results have other institutions seen from using video in their recruitment marketing efforts?

FERPA for Faculty Webcast Recording

Join us for an online training program that will provide faculty with critical information about FERPA, the federal statute that governs nearly all student records. Beginning with an overview of the FERPA framework, we will address issues that faculty commonly face—often without realizing the implications and risks—including: Posting grades Emailing with, and about, students Writing recommendation letters Using online tools and collaborative pedagogies Speaking with (helicopter) parents Administrators requesting student information If you are searching for relevant scenarios and practical tips for better understanding how FERPA applies to everyday work of faculty, this online training is right for you.

Effective Gift Agreements: Documenting Donor Intent Webcast Recording

This training provides the insights needed to create effective gift agreements that appropriately align both your donors’ intents and your institution’s needs. Understanding the elements of a legally sound agreement and exploring key case studies will equip you with the tools to create an enriching donor experience that avoids putting your institution at risk. We will also take a closer look at critical partnerships and how best to partner and collaborate with gift officers.

Impacting Fundamental Campus Safety Issues Webcast Recording

When looking to improve campus safety, many institutions immediately turn to high-tech solutions that may not be affordable. However, your campus can meaningfully affect campus safety by more actively addressing a number of smaller, yet critical campus safety issues without necessarily spending a lot of money. Many campuses find this list of smaller updates to be overwhelming and this can result in staff not knowing where to start. Learn how your institution can create the partnerships and processes needed to identify, communicate, and resolve fundamental campus safety issues on your campus. You will leave this training better able to impact four major areas of campus safety, including: Access and points of entry Grounds safety Vandalism and broken items Policy and protocol

Annual Giving: Integrating Email with Your Overall Strategy

Learn how you can boost the impact of your annual giving emails. Agenda Fully Leveraging Digital in Higher Ed Looking to nonprofit and corporate examples Seeing Email as a New Channel and Making it a Priority Shifting communications to digital mediums Removing the stigma of sending frequent emails Proactively planning emails to complement other vehicles Integrating Efforts Short-term email campaigns Planning campaigns throughout the year Pairing with other efforts: follow-up via social media, calling, etc. Results and Next Steps Understanding the ROI in the shift in thinking Truly responsive marketing What’s on the horizon

Connecting with Advisees from Diverse Cultural Backgrounds Webcast Recording

Learn how you can better connect with students who come from different backgrounds than your own. Throughout this training we will look at practical guidelines for bridging cultural barriers. After establishing those guidelines we will discuss how you can use them to connect with students who represent diverse: Religions Ethnic Backgrounds Gender Identities

First Steps in Residential Goal Alignment Webcast Recording

Ensuring alignment between institutional goals, residence life programming, and student learning outcomes is critical. A practical method for doing so is the process of goal mapping. In this webcast, you will learn a quick and practical approach for mapping departmental goals to institutional goals as part of a larger assessment plan. Throughout this training, we will focus on: Identifying and understanding divisional and departmental goals Mapping key programs, services, and activities Identifying and remediating potential learning gaps Included with every registration is a template rubric to work from as you map your own department.

The $10,000-a-Year Bachelor’s Degree That Works Webcast Recording

Get an in-depth look at how National Louis University built an innovative, scalable, and financially sustainable bachelor’s degree program that is helping close the achievement gap for low-income and first-generation students. Our instructor will give you an insider perspective of the “nuts and bolts” of running this comprehensive program, as well as how the program allows the institution to successfully balance mission and market goals. You will learn: How an in-house innovation space made inception of the program possible The financial model and operational efficiencies that make the program sustainable The ins and outs of the program’s academic curriculum and corresponding support services You will leave with considerations for how the various aspects of this program can be applied and scaled at your own institution.

Tuition: Raise it, Lower it, or Stay the Course?

Make more informed tuition setting decisions to maximize your institution’s enrollment. Agenda Throughout the webcast, we will explore a variety of institutional examples that highlight different pricing choices and the decision-making that went into them. Factors to be discussed include: Internal data points: Enrollment, Admissions, and Financial Aid data External data points: Competitive landscape Risks and implications of various pricing models: examples Educating the Board Marketing strategies to communicate new pricing models

Proven Approaches to Building
Corporate Engagement

Gain tactics and review multiple models for better engaging corporate partners. You will learn new ideas for comprehensively approaching multi-dimensional corporate, foundation, and industry relationships. Our expert instructors will share best practices for: Identifying potential high-impact corporate, foundation, and industry partners Using relationship-building strategies and tactics that result in integrated relationships Developing metrics for measuring success in your corporate engagement efforts

Selling Your Value to Adult Students

More than ever, you need to have a clear value proposition and clear messaging to differentiate yourself from your competitors who offer specific adult-focused undergraduate, graduate, and/or degree-completion programs. Join us to learn what aspects of your program you should be emphasizing to your prospective adult student markets. Throughout this training, you will see numerous institutional examples of successful communications for non-traditional students across multiple channels.

FERPA for Advancement: Train Your Whole Shop

Train your entire shop on important FERPA regulatory obligations to protect your institution from civil liability, negative publicity, and possible exclusion from federal aid programs. This program will cover: Which general shop information is covered under FERPA regulations How to determine if a particular piece of shop information is covered or exempt How the regulations have changed your shop’s obligations Case studies for particularly troubling, yet common, information How the FERPA requirements fit into your greater regulatory obligations Every staff member needs to be trained on FERPA. Add the recording to your training library to train new hires and give veteran fundraisers a refresher.